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The last few years in consumer technology have
seen the adoption of reliable and secure home
networking equipment, advances in digital TV and
broadband video, digital music, and IP-based
home security and monitoring. Primary research
and in-depth industry analysis are vital to
success in these quick-moving markets. Companies
participate at CONNECTIONS™ because:
REASONS TO ATTEND
PRIME NETWORKING OPPORTUNITIES
The event attracts senior executives from
all industries associated with the digital home,
new media and content distribution, and mobile
applications and services and provides
networking opportunities unavailable at larger
events.
CONSUMER RESEARCH
Parks Associates analysts present consumer
research in each session, drawing from landmark
studies such as Global Digital Living and the
Consumer Decision Purchase Process to inform
their recommendations on new business models,
analysis of the latest standards and technology
developments, case studies of key players, and
an overall market assessment of the topic.
TRENDS & GROWTH AREAS
Conference sessions provide a focused and
in-depth review of the new technologies,
players, services, and trends in the growth
areas of entertainment devices and services,
standards and technology specifications, and new
business models.
DEMOS
The showcase features the latest technology
solutions from our sponsors.
INDUSTRY ANALYSIS
The continuous presentation of research and
insight from the Parks Associates analyst team
makes this event unique and invaluable to our
participants.
MEDIA VISIBILITY
CONNECTIONS™ gets local, national, and
international coverage from a variety of media –
from televised reports to online media sources.
In 2008, 86 media registered to attend
CONNECTIONS™, including trade, online media,
national press, and industry bloggers.
YOU SHOULD ATTEND BECAUSE…
Service Providers: Understand your
customers and help drive consumer-centric
solutions.
Service providers have assumed a larger
leadership role in the digital home as they
recognize the potential revenue and loyalty
benefits from provisioning, maintaining, and
managing home systems and services. Service
providers need to understand which bundles
consumers want and how they will access the
content. This conference clarifies these issues.
The voice of the service provider will also be
critical in helping drive consumer-centric
digital lifestyle solutions. CONNECTIONS™ is an
executive conference where your voice can be
heard in concert with technology providers and
vendors.
CE Companies:
Extend the value of your
products.
There are no stand-alone products in the
digital living space. A variety of devices are
connecting both in and outside of the home.
Consumers are demanding new uses on products and
services, which creates potential for new
revenues and partnerships with today’s current
devices. CONNECTIONS™ explores ways CE companies
can expand the value profile of their products.
Start-ups:
Connect with the industry.
CONNECTIONS™ attendees are the decision
makers in the industry. New entrants cannot miss
this event for its awesome networking
opportunities across the value chain of
companies in the digital living space.
Entertainment Companies:
Join the discussion with technology leaders.
The marriage of premium content with
electronic distribution and unique platforms
presents a key opportunity. CONNECTIONS™
presents the latest solutions and ideas for how
to best combine Hollywood’s content to consumer
electronics devices.
Retailers and Distribution Companies:
Learn how to sell
innovation to consumers.
From Parks Associates’ latest consumer data to
the latest technology solutions on display and
in-depth conversations about the latest trends,
CONNECTIONS™ provides key insight into selling
the consumer and keeping them happy.
Hardware & Software Companies:
Partner to deploy your
solution and reach more customers.
Service providers are seeking new services
to bundle into their offerings, to capture new
opportunities in networking, broadband video,
telco TV/IPTV, home security, home monitoring,
remote access, storage, and maintenance. The
vendors who can demonstrate value will secure a
role in the integrated digital home and benefit
from mass-market adoption – through retail
channels and service providers.
Warranty, Home IT Support
Services, and Solutions Provider Companies:
The time is now to develop
relationships and share your value propositions.
Helping consumers navigate the complexities
of their digital home products and services is
perhaps one of the biggest opportunities in the
digital lifestyles space. Service providers,
retailers, and consumer electronics vendors are
all trying to find the best ways to build value
from their customer support relationships.
CONNECTIONS™ is the first and only digital
lifestyles conference to provide significant
focus on customer support opportunities.
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