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OCT 28, 2010


Convergence of Content, Platforms, and Entertainment among the Key Themes at CONNECTIONS™: The Digital Living Conference & Showcase

Executive conference focuses on business and marketing strategies, consumer trends, and new developments for consumer technology markets

Parks Associates today announced it will host the fifteenth annual CONNECTIONS™: The Digital Living Conference & Showcase on June 28-30, 2011, at the Santa Clara Convention Center.

The 2011 event focuses on entertainment and media platforms, content distribution, mobile applications and services, broadband and operator strategies, energy management solutions, advanced advertising initiatives, and connected CE.

“The technology and service markets are changing rapidly as access and content move to multiple screens in and outside the home,” said Stuart Sikes, president, Parks Associates. “In 2011, we will examine the strategies and solutions deployed in entertainment, control, and mobile as these markets evolve to meet the multiplatform needs of today’s consumers.”

Noted industry forecasts from Parks Associates:

  • The number of CE worldwide capable of displaying and playing back IP content, including televisions, game consoles, Blu-ray players, set-top boxes, tablet computers, smartphones, and portable multimedia players, will grow to nearly 800 million units by 2014.
  • 80% of TVs sold in the U.S. in 2014 will be 3D-ready.
  • Consumer demand for remote services will boost tech support to $5 billion by 2014 (U.S.).
  • Annual U.S. revenues for online video from PCs and mobile devices will exceed $1.8 billion by 2014.
  • More than 30 million households in Western Europe have managed gateways, more than twice the penetration in North America.
  • Over 50% of mobile Internet devices sold worldwide in 2014 will have embedded mobile broadband.
  • Energy management, entertainment systems control, and remote home monitoring are driving adoption of home controls.
  • In-stream ads (pre-rolls) will drop to 79% of the U.S. online video ad unit inventory by 2013.

Early sponsors for CONNECTIONS™ 2011 are Association Sponsor CEA and Affinegy, Allegro, iTOK, Rovi, and Sonic Solutions.

Parks Associates will also host CONNECTIONS™ Europe Summit in Amsterdam, Netherlands, November 15-16, 2010, featuring the latest consumer research on digital living technologies around the world and analysis on new business models and opportunities for TV operators, content developers, advertisers, and CE companies.

CONNECTIONS™ Summit at CES, January 6, 2011, focuses on trends, emerging business models and technologies, and growth opportunities for companies developing products and services for the digital home.

About CONNECTIONS™

Parks Associates' 25th annual CONNECTIONS™: The Premier Connected Home Conference features multiple virtual sessions hosted throughout 2021 focused on the adoption of technology including smart home, security, connected health, energy, home automation and entertainment solutions.

Bringing together more than 1,500 senior executives, CONNECTIONS™ provides networking opportunities combined with visionary keynotes and virtual sessions. The Parks Associates analyst team leads all conference sessions, which are focused on technology innovations, consumer adoption and trends, product and service forecasts, and the evaluation of new business strategies, partnerships, monetization opportunities, and value-added service design.

Throughout the event, sponsors offer demos during virtual networking events, spotlighting new technology innovations and services for the entertainment, mobile, and smart home market segments.

CONNECTIONS™ 2021 features sessions on March 24, May 12, May 25-26, July 14, August 18, September 22, and November 9-10. For more information, contact sales@parksassociates.com, call 972-490-1113, visit www.connectionsconference.com.

About Parks Associates: Parks Associates, a woman-owned and woman-led internationally recognized market research and consulting company, specializes in emerging technology solutions serving the consumer and small to medium business (SMB) markets. Celebrating its 35th year in 2021, Parks Associates is a partner to companies navigating the changing consumer technology landscapes through data-driven market insights, extensive consumer and industry intelligence, custom marketing services, and executive networking experiences and conferences.

The company's expertise includes home automation, control systems and security, digital media and platforms, entertainment and gaming, home networks, internet and video services, connected health and independent living solutions, mobile applications and services, support services, consumer electronics, and energy management solutions.

Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, Connected Health Summit, Smart Energy Summit: Engaging the Consumer, and Future of Video: OTT, Pay TV, and Digital Media. http://www.parksassociates.com