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Jan 7, 2019


Parks Associates addresses key trends and growth in the smart home at CONNECTIONS™ Summit at CES 

Unit sales of smart speakers with voice assistants in the U.S. will reach nearly 65 million by 2022 

Parks Associates today announced leading smart home and consumer IoT industry executives will participate at CONNECTIONS™ Summit on January 8, the first day of CES® 2019, featuring multiple sessions addressing key trends, challenges, and opportunities within these industries.

Parks Associates reports U.S. broadband households own an average of more than 10 connected devices, spurred in part by the introduction of voice controls through smart speakers with voice assistants from tech giants Amazon and Google. The firm estimates unit sales of smart speakers with voice assistants in the U.S. will reach nearly 65 million by 2022. Among other key devices, global unit sales of smart TVs will exceed 130 million by 2022, and adoption of smart video doorbells will exceed 12% of U.S. broadband households in 2020.

“It is an exciting time for the industry. There are major advances in technology and disruptions with new business models, partnerships, and new players in the smart home market,” said Elizabeth Parks, President, Parks Associates. “CES is a great launchpad for the industry each year, and we look forward to hearing from our speakers and sharing new consumer research and insights on the smart home market.”

  Total Average Number of Connected Devices Per U.S. Broadband Household | Parks Associates  

"There's a fine line between smart homes that empower and engage consumers, and it is established one consumer at a time,” said Cristene Gonzalez-Wertz, Electronics + Environment, Energy & Utilities Research Director, IBM Institute for Business Value. “While we have smart devices, we don't yet have very smart homes, and the question is how much are consumers and companies willing to trade to have one. Our research indicates that consumers expect benefits that they don't see in the marketplace. Using IoT and AI as efficiency and risk tools aren't enough. Yet interactions must avoid going over that line. It's no wonder so few pilots move into scalable launch. Yet there are ways to move forward that engage and delight."

The firm will host six sessionsTuesday, January 8, in Marcello 4405 on the fourth level of the Venetian Hotel, featuring executives from the following companies:

2019 Panelists


eQ-3 AG
Bernd Grohmann, Executive Vice President

Alarm.com
Steve Chazin, VP, Product Management

Alula
Dave Mayne, Vice President of Product Management

Centrica Hive Ltd
Claire Miles, Managing Director

Chamberlain Group, Inc.
Cory Sorice, VP GM Emerging Business

Cirrent
Rob Conant, CEO

Comcast Cable Inc.
Shuvankar Roy, Vice President, Xfinity Home

Comcast Xfinity
David Wechsler, Senior Director of Channels and Partnerships

Control4
Charlie Kindel, Senior Vice President of Products & Services

F-Secure
Paul Palmer, Global Director of Business Development, Consumer Business

Google
Michele Turner, Sr. Director, Smart Home Ecosystem

Hippo
Yuval Harry, Head of Partnerships

IBM Institute for Business Value
Cristene Gonzalez-Wertz, Electronics + Environment, Energy & Utilities Research Director

IFTTT
Linden Tibbets, CEO

Inspire
Patrick Maloney, CEO & Founder

KB Home
Jacob Atalla, VP, Sustainability

Lennar
David Kaiserman, President, Lennar Ventures

Level Up Your Home
Jennifer Mallett, CEO/President

Medical Guardian
Geoff Gross, Founder & CEO, Medical Guardian

Microsoft
Ed Doran, Ph.D., Co-Founder Cortana, Principle Program Management, Artificial Intelligence & Research, Incubations

Minim
Jeremy Hitchcock, Founder & CEO

MobileHelp
Rob Flippo, CEO

Nuance Communications
Ramon Kolb, Head of Strategy and Business Development, Smart Home and Dragon TV

Philips Hue - Signify
George Yianni, Head of Technology

Resideo
Daniel Behrendt, Head of Business Development

Ring, an Amazon Company
Mike Harris, President, Ring Solutions

ROC-Connect, Inc.
Marcus Scheiber, CEO & Co-Founder

Silicon Labs
Raoul Wijgergangs, VP IoT Smart Home

SmartThings
Kellen Xu, Director of Global Business Development and Partnerships

SoundHound, Inc.
Katie McMahon, VP and GM

The Greystone Group, Inc.
Chris Gibbons, Founder and CEO

Thread Group / NXP
Sujata Neidig, VP, Marketing; Director, Product Marketing, Microcontrollers & Connectivity

Trusource Labs
Alton Martin, Co-Founder/Chief Evangelist

USAA
Jon-Michael Kowall, AVP of Property Product Development & Innovation

Parks Associates Analysts / Moderators


Dina Abdelrazik, Research Analyst, Parks Associates

Brad Russell, Research Director, Connected Home, Parks Associates

Patrice Samuels, Senior Analyst, Parks Associates

During CES, visit Parks Associates at Booth # 42,953 in the Sands Expo Hall (Tech West), connected to the Venetian Hotel. Recent data from the firm:

  • 63% of households with a security system own a smart home device.
  • 25% of U.S. broadband households plan to buy a smart video doorbell in 2019.
  • More than 40% of U.S. broadband households find the smart home concept appealing for their home.
  • 50% of consumers 50 and older very interested in emergency panic button service or home emergency system
  • Nearly one in three U.S. broadband households own a smart speaker with voice assistant

To request data or an analyst interview, contact Julia Homier at Julia.homier@parksassociates.com. For information, visit https://www.ces.tech/conference/Connections-Summit.aspx.

About CONNECTIONS™ Summit at CES

CONNECTIONS™ Summit at CES is an annual research and industry event hosted by international research firm Parks Associates at CES in Las Vegas.

The 2019 CONNECTIONS™ Summit features panels examining successful consumer-focused strategies in designing and deploying IoT, smart home, and connected CE and health solutions. Leading analysts from host Parks Associates present consumer research and moderate expert discussions on crossover opportunities among these ecosystems, with insights on emerging trends, including AI, voice controls, and growing privacy concerns. CONNECTIONS™ Summit at CES is THE place to be to learn about the smart home, get the latest consumer research, and network with strategic decision makers in this growing market.

The 2019 CONNECTIONS™ Summit will take place January 8 during CES, which runs January 8-11 in Las Vegas. Follow the event on Twitter at @CONN_Summit.

During CES, visit Parks Associates at Booth # 42,953 in the Sands Expo Hall (Tech West), connected to the Venetian Hotel.

For information about CONNECTIONS™ Summit, contact sales@parksassociates.com or call 972-490-1113 or visit www.connectionssummit.com.