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DEC 29, 2016

Parks Associates: 11% of U.S. broadband households have a smart thermostat

CONNECTIONS™ Summit at CES® to examine role of IoT alliances in driving interoperability

IoT research leader Parks Associates revealed today that 11% of U.S. broadband households have a smart thermostat, up from 5% at the end of 2014. The majority of these smart thermostats are stand-alone products and not integrated into a smart home system. Parks Associates will address interoperability issues for smart home devices, such as thermostats, door locks, and networked cameras, at CONNECTIONS™ Summit at CES, on January 5, 2017, at the Venetian, Level 4, Marcello 4405, in Las Vegas.

“Cloud-based API frameworks such as Works-with-Nest and interoperability initiatives such as OCF are providing a path for multivendor ecosystems,” said Tom Kerber, Director, IoT Strategy, Parks Associates. “Smart home platforms face new competition from heavyweights including Google, Apple, Amazon, and Samsung, and interoperability initiatives will certainly impact the competitive landscape as well. At CONNECTIONS™ Summit, we will discuss the trends affecting the future growth and development of the smart home and IoT.”

Parks Associates research - Smart Home Product Adoption

New Parks Associates research, 360 View Update: Connected Home Devices Deep Dive, shows that nearly 60% of U.S. broadband households want their networked cameras to work with smart door locks or smart smoke/CO detectors, underscoring the demand for safety and security use cases among smart home products.

Kerber will moderate the session “IoT and Smart Home: Seamless Interoperability” at 1:15 p.m. on Thursday, January 5, with the following speakers:

  • Joseph Bousaba, Vice President, Smart Home & Consumer Businesses, Qualcomm
  • Chester Chen, Director of International Market, Galaxywind Network Systems Co., Ltd.
  • Rob Conant, CEO, Cirrent
  • Grant Erickson, President, Thread Group
  • Bernd Grohmann, Executive Vice President and CTO, eQ-3 AG
  • William Oget, VP Engineering, Arrayent Inc.

Parks Associates analysts and industry speakers will address IoT alliances at both the network and application level and discuss strategies for smart home device manufacturers and service providers as they pursue interoperability partnerships and integrations. They will also analyze the roles of alliances in addressing the needs for interoperability at CONNECTIONS™ Summit at CES on January 5, 2017.

“The smart home is in an early stage, where the primary perceived value is in the convenience of home automation,” said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates. “Consumers are only now starting to conceive of the additional value derived when devices collaborate to deliver more intelligent services. Bundling of complementary devices will reinforce a much more expansive value proposition for the smart home, which will illustrate to consumers the value as interoperable products work together to achieve use cases for cost savings, safety, security, and convenience.”

CONNECTIONS™ Summit: Engaging Consumers: IoT and the Smart Home features six sessions on the smart home and strategies to monetize IoT connected platforms. The one-day Summit concludes with a Networking Reception, sponsored by Homematic IP. The speakers and participants include key companies working to create consumer engagement for connected devices and products.

CONNECTIONS™ Summit sponsors include Homematic IP, Vivint Smart Home, Alarm.com, Arrayent, Audio Analytic, Carrier, Cirrent, EVRYTHNG, Galaxywind, Greenwave Systems, Hampton Products, Icontrol Networks, NXP, ROC-Connect, Support.com, Sutherland Global Services, TROVE, and Whisker Labs.

Media and organizations supporting the event include Platinum Supporter Internet of Things Consortium and supporters Antenna Group, Appliance DESIGN Magazine, B2 Group, BayPay Forum, Best Web Design Agencies, bestseos.com, Cablefax, CIOReview, Conference Guru, CrowdReviews, Fiber-to-the-Home (FTTH) Council, FierceCable, FierceMobileIT, FierceOnlineVideo, FierceTelecom, FierceWireless, HomeGrid Forum, IPSO Alliance, MoCA, Open Connectivity Foundation, PharmaVOICE, SmartGridSpain, TelcoProfessionals, Thread Group, TopSEOs.com, and Visibility Magazine.

To register for CONNECTIONS™ Summit, visit http://bit.ly/CONN_Summit. To schedule an interview with an analyst or to request specific research data, please contact Holly Sprague at hsprague@gmail.com.

For more information on Parks Associates research or events, visit www.parksassociates.com, or contact sales@parksassociates.com, 972-490-1113. Parks Associates will be at Booth #41073 in Sands A-D throughout CES 2017.

About CONNECTIONS™ Summit at CES

CONNECTIONS™ Summit at CES is an annual research and industry event hosted by international research firm Parks Associates at CES in Las Vegas.

The 2020 CONNECTIONS™ Summit features panels examining successful consumer-focused and channel strategies for IoT, smart home, and connected CE and health solutions. Leading analysts from host Parks Associates present consumer research and moderate expert discussions on crossover opportunities among these ecosystems, with insights on emerging trends, including AI, voice controls, and growing privacy concerns. CONNECTIONS™ Summit at CES is THE place to be to learn about the smart home, get the latest consumer research, and network with strategic decision makers in this growing market.

The 2020 CONNECTIONS™ Summit will take place January 7 during CES, which runs January 7-10 in Las Vegas. The Summit concludes with a networking reception, sponsored by Alarm.com, on January 7. Follow the event on Twitter at @CONN_Summit and at #CONNSummit20.

For information about CONNECTIONS™ Summit, contact sales@parksassociates.com or call 972-490-1113 or visit www.connectionssummit.com.

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webinars, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media.