25 OCT 2010
Alcatel-Lucent, ng Connect, Ruckus Wireless, and Vidiator to discuss mobile applications and revenue opportunities at CONNECTIONS™ Europe
Mobile data to account for 40% of per-user revenues by 2012 in Western Europe
Executives from Alcatel-Lucent, ng Connect, Ruckus Wireless, and Vidiator will discuss new mobile broadband strategies, including ways to contend with declining voice revenues, at a special CONNECTIONS™ Europe session on November 15. Applications such as messaging, social networking, and multimedia are initial revenue opportunities, and once the smartphone reaches into the home network, operators can extend services to include remote access, place-shifting content, and remote home monitoring.
International research firm Parks Associates details the challenges for mobile operators, including market oversaturation and diverse user populations, in the new white paper “European Mobile Market: Beyond Price-based Strategies.” The firm illustrates the necessity of data services for mobile operators in order to compensate for the drop in voice revenues. By 2014, data will account for over 46% of mobile service revenues in Western European countries.
“Changes in the market have made price-based strategies near obsolete in a competitive sense,” said Stuart Sikes, President, Parks Associates. “Operators must explore new services and how to expand their footprint to other Web-enabled CE, including tablets and smartphones, in order to capture the revenue potential in these new devices.”
Mr. Sikes will moderate the session “Mobile Broadband: Devices, Strategies, and Consumer Demand,” November 15 at 2:30 p.m. This interactive session includes the following participants:
Andrew Bielinski, Technical Sales Manager, Vidiator
Laureen Cook, Vice President, 4G/LTE Strategy - Emerging Technology and Media Group, ng Connect
Steven Glapa, Director, Business Development, Carrier Networks, Ruckus Wireless
Yves Tjoens, VP Head of Product - Motive, Alcatel-Lucent
CONNECTIONS™ Europe, hosted by Parks Associates in Amsterdam on November 15-16, addresses key issues for manufacturers, operators, and content developers on value-added services, mobile data applications, Web-enabled CE devices, and consumer access to video content. Download “European Mobile Market: Beyond Price-based Strategies.”
For more information, visit http://www.connectionseurope.com.
About CONNECTIONS™ Europe
CONNECTIONS™ Europe, produced by Parks Associates, offers high-level analysis and consumer research, networking opportunities, and information on emerging residential and mobile technologies and services. The executive summit focuses on digital media, consumer electronics, and market opportunities for TV operators, content developers, advertisers, and manufacturers. http://www.connectionseurope.com
About Parks Associates: Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.
The company's expertise includes digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.
Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, and Smart Energy Summit: Engaging the Consumer.
http://www.parksassociates.com
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