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13 JUN 2012


Telefónica, Orange, and Swisscom to address emerging business strategies for digital home services at CONNECTIONS™ Europe: Monetizing the Digital Home

Research firm Parks Associates hosts executive conference, November 13-14, Amsterdam

Parks Associates today announced the early sponsors and preliminary agenda for CONNECTIONS™ Europe: Monetizing the Digital Home, 13-14 November at the Crowne Plaza South in Amsterdam. The executive conference, produced by Parks Associates in association with ESNA, explores new business opportunities in connected home and entertainment value-added services through high-level analysis, global and European consumer research, and information on emerging and converging technologies.

CONNECTIONS™ Europe offers a unique experience, combining consumer data and executive expertise to analyze the emerging opportunities in Europe and around the world,” said Stuart Sikes, president, Parks Associates. “With technologies converging around the multiscreen concept, companies need to understand the full connected home ecosystem to stay competitive and capture all opportunities.”

CONNECTIONS™ Europe provides this necessary perspective through sessions and networking with international executives and potential partners. Parks Associates’ research team will lead sessions on personal cloud solutions, OTT strategies, and multiscreen services as well as the home automation value proposition for service providers and energy utilities.

Marco Romero, Global Head Product Marketing M2M, Telefónica, is a keynote speaker. Other confirmed speakers:

Andreas Martschitsch, Head of Digital Home, Customer Experience Design, Swisscom (Schweiz) AG
Telmo Perez, VP Business Growth, Convergence & Home Line of Business, Orange
Gene Wang, CEO, People Power Company
Ben Weinberger, CEO and Co-founder, Digitalsmiths

"Over 50% of pay-TV subscribers in Western Europe have access to TV Everywhere services, but the percentages of broadband households who actually use these services range from 16% in the U.K. to only 6% in Germany," said Brett Sappington, Director, Research, Parks Associates. "Following a rapid rollout, operator strategies now must shift to integrate these services more fully into their portfolios of value-added services, with reliable session quality and cohesive interfaces across platforms.”

Early sponsors include Digitalsmiths; myStrom AG, a subsidiary of Swisscom; PacketVideo; and People Power Company. Visit www.connectionseurope.com for more information or to submit to speak.

About CONNECTIONS™ Europe

CONNECTIONS™ Europe: Strategies for Security and Smart Home will be a virtual conference taking place 10-12 November 2020, as part of the CONNECTIONS™ Community. This virtual conference and networking experience will host multiple webinars leading up to the November event, with analyst insights, interactive panels, roundtable discussions, and special networking, taking place July 15, July 29, Aug 19, Sept 16, Oct 7, and Oct 28.

Produced by Parks Associates, the 14th annual CONNECTIONS™ Europe is an executive conference focused on innovative business models, industry partnerships, and technology advancements for smart home solutions, cloud services, and value-added services, including energy management and connected health services.

CONNECTIONS™ Europe combines networking opportunities with visionary keynotes and conference sessions focused on technology adoption and trends, product and service forecasts, evaluation of new business strategies, and recommendations for strategic partnerships and monetization opportunities. http://www.connectionseurope.com

About Parks Associates: Parks Associates, a woman-owned and woman-led internationally recognized market research and consulting company, specializes in emerging technology solutions serving the consumer and small to medium business (SMB) markets. Celebrating its 35th year in 2021, Parks Associates is a partner to companies navigating the changing consumer technology landscapes through data-driven market insights, extensive consumer and industry intelligence, custom marketing services, and executive networking experiences and conferences.

The company's expertise includes home automation, control systems and security, digital media and platforms, entertainment and gaming, home networks, internet and video services, connected health and independent living solutions, mobile applications and services, support services, consumer electronics, and energy management solutions.

Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, Connected Health Summit, Smart Energy Summit: Engaging the Consumer, and Future of Video: OTT, Pay TV, and Digital Media. http://www.parksassociates.com