ASSOCIATION |
CHARTER |
![]() |
REGISTRATION |
![]() |
SPECIAL EVENT |
![]() |
EVENT |
![]() |
BREAK |
![]() |
![]() |
July 22, 2014Parks Associates: Nearly 40% of U.S. broadband households have looked up health information onlineJennifer Kent of Parks Associates presents consumer engagement research at mHealth + Telehealth World In the last 12 months, 38% of consumers in U.S. broadband households looked up health information online, and 27% used the website of their care provider or insurer, according to research from Parks Associates. Jennifer Kent, Senior Analyst at Parks Associates, will discuss the implications of current consumer attitudes and behaviors in connected health during the session “Increase Patient Adoption of Digital Health Practices to Promote Patient Self-Management” at mHealth + Telehealth World at the Hyatt Regency, July 22-24 in Boston, MA.
Kent will moderate this session on Wednesday, July 23, 1:30-2:15 p.m., which will help payers and providers understand the benefits of telehealth and mHealth and develop strategies to encourage patient self-management and participation in new and existing programs. Other session participants include:
mHealth + Telehealth World is a three-day event for healthcare executives interested in learning how to utilize telehealth programs most efficiently as well as what health practices can improve patient outcomes. Parks Associates' health analyst team recently addressed the health and wellness aspects of the wearables market during the industry webcast "Engaging Consumers with Connected Health Technologies." In the webcast, available for download at the Parks Associates website, the analysts highlighted consumer research to inform best practices for engaging different types of digital health consumers and producing improved care outcomes. Parks Associates digital health research shows that among U.S. broadband households in the past 12 months:
Parks Associates will host the inaugural Connected Health Summit: Engaging Consumers in San Diego, September 4-5, featuring keynotes from Ascension Health, Humana Wellness, Kaiser, Qualcomm Life, and Walgreens. Jennifer Kent is available for media interviews at mHealth + Telehealth World. To request a meeting or specific research data, contact Holly Sprague at hsprague@gmail.com or 720-987-6614. Press Registration: http://www.worldcongress.com/common/press.cfm?confCode=HL14028 Twitter: @ParksAssociates @JenniferMKent #mHealth14
About Parks Associates: Parks Associates, a woman-owned and woman-led internationally recognized market research and consulting company, specializes in emerging technology solutions serving the consumer and small to medium business (SMB) markets. Celebrating its 35th year in 2021, Parks Associates is a partner to companies navigating the changing consumer technology landscapes through data-driven market insights, extensive consumer and industry intelligence, custom marketing services, and executive networking experiences and conferences. The company's expertise includes home automation, control systems and security, digital media and platforms, entertainment and gaming, home networks, internet and video services, connected health and independent living solutions, mobile applications and services, support services, consumer electronics, and energy management solutions. Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, Connected Health Summit, Smart Energy Summit: Engaging the Consumer, and Future of Video: OTT, Pay TV, and Digital Media. http://www.parksassociates.com
About Connected Health Summit: Consumer Engagement and Innovation Parks Associates’ Connected Health Summit is an executive conference focused on the impact of connected devices and IoT healthcare solutions on consumers at home. Connected Health Summit provides insights on consumer behaviors and changing demands driven by the COVID-19 pandemic and new business models, IoT technologies, and deployments emerging to target these new needs. The conference addresses opportunities for new solutions, including smart home platforms, on-demand services, voice assistants, and wearables, to empower consumers, caregivers, and providers with new insight into patient health and to meet the growing demand for services in independent living, chronic care management, remote access to care, and wellness and fitness. The ninth annual Connected Health Summit: Independent Living and Wellness will feature an in-person conference in September 2022 and virtual sessions on January 20: Health and Home: State of the Market; March 24: Telehealth and Remote Monitoring: Health to Home; June 16: Smart Home and Health: Modern Living; and October 6: Seniors and Caretakers: Living Independently.www.connectedhealthsummit.com Follow the event on Twitter at @CONN_Health_Smt. |
2014 SupportersHostParks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions. The company's expertise includes the smart home, the Internet of Things (IoT), new media, digital entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, consumer electronics, and home control systems and security.
Parks Associates In The News
Leading newspapers, trade publications, and companies cite Parks Associates’ data in articles or press announcements. Contact us today to speak with an analyst or request research data. |