July 28, 2016

75% of diabetes patients do not use apps to manage care

Care Innovations, mPulse Mobile, and Vivify Health to discuss innovative and disruptive connected health solutions and partnerships at Connected Health Summit: Engaging Consumers

New connected health research from Parks Associates finds approximately 75% of consumers with diabetes do not use a diabetes management app to view, track, and share their diabetic care behavioral data, while 25% do not even use a glucometer. Parks Associates’ upcoming Connected Health Summit: Engaging Consumers, August 30 – September 1 in San Diego, will feature a session where Care Innovations, mPulse Mobile, and Vivify Health will discuss how new partnerships and technologies can help consumers better manage these types of chronic conditions.

“Chronic conditions account for significant percentages of healthcare costs, so the industry is investing heavily in connected health solutions to better manage these patients, which includes over 60% of all U.S. broadband households,” said Harry Wang, Senior Director of Research, Parks Associates. “But the industry also needs to increase consumer adoption and usage if these efforts are to be effective. Consumer engagement is the key to the long-term plans for cost reduction in healthcare, and Connected Health Summit focuses on strategies to improve engagement among multiple consumer segments.”

Keynote speakers for the event include Annette Brüls, President, Diabetes Service and Solutions, Medtronic; Alex Hurd, Senior Director, Product Development, Growth and Payer Innovation -- Health & Wellness, Walmart;  Dr. David Rhew, Chief Medical Officer and Head of Healthcare and Fitness, Samsung Electronics America; and Stuart Slutzky, Chief, Product Innovation, HumanaVitality.

“Health insurers have the ability to impact consumers’ health conditions and curb healthcare costs. Many have aggressively expanded wellness programs, particularly through employers,” said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates. “Awareness, however, is limited. Only 36% of U.S. consumers living in broadband households know that their employer offers a sponsored wellness program, and among them, more than half choose not to use it. Partnerships with players in the tech industry could raise awareness and wellness program participation.” 

Kent will moderate the session “Connected Health Partnerships: Strategies to Manage Chronic Conditions,” 11:15 a.m. on September 1, with the following speakers:

• Marcus Grindstaff, Chief Operating Officer, Care Innovations
• Christopher Nicholson, CEO, mPulse Mobile
• Eric Rock, CEO, Vivify Health

Parks Associates is hosting the complimentary webcast “Disruption and Innovation in the Top-three Digital Health Markets” today at 1:00 pm CT. Register at http://www.parksassociates.com/health-2016 to attend the live event or to receive the webcast materials, with a link to the recording available on demand following the event.

The third-annual Connected Health Summit is an executive conference focused on remote health monitoring and care management for accountable care; consumer-centric wellness and fitness solutions; independent living technologies and services; and innovative virtual/convenience care models.

Conference sponsors include Independa, higi, ARM, Care Innovations, Healthways, Alarm.com, Honeywell, MEDL Mobile, MultiTech, New Fields Technologies, PokitDok, Z-Wave, ZigBee, the California Health Care Foundation, and Home8.

To schedule a meeting with an analyst or speaker, contact Holly Sprague at hsprague@gmail.com, 720.987.6614.

About Connected Health Summit: Consumer Engagement and Innovation

Connected Health Summit, hosted by international research firm Parks Associates, is an executive conference focused on the impact of connected devices and IoT healthcare solutions on consumers at home. In its ninth year, Connected Health Summit brings senior industry leaders together from all aspects of the consumer experience ecosystems to provide insights on new business models, IoT technologies, consumer behaviors, and deployments relevant to consumer healthcare solutions.

The conference features Parks Associates quarterly consumer readdresses opportunities for new solutions in the care giving and senior markets and the wellness markets. This includes smart home platforms, on-demand services, voice assistants, and wearables, to empower consumers, caregivers, and providers and to meet the growing demand for services in independent living, chronic care management, remote access to care, and wellness and fitness solutions. www.connectedhealthsummit.com

Follow the event on Twitter at @CONN_Health_Smt.