The Parks Associates’ analyst team led a full day of commentary and insight for this pre-conference workshop. This workshop featured two key blocs with morning and afternoon discussions.

In the morning, the analyst team will explore the strategy of services and content in creating more loyal customers, building revenues, and reducing churn.

The afternoon session will explore the role of end-user devices, home networking solutions, and developments in software and connectivity in bringing new uses and value to entertainment, communications, and productivity applications.

This workshop featured interactive discussions and debate fostered by the Parks Associates’ analyst team, and attendees received data and analysis through the attendee packet, which included background materials, consumer data, industry insights, and market forecasts.

WHO SHOULD ATTEND

Content Aggregators
Service Providers
Middleware Designers
Chip Manufacturers
Home Management Systems and Platform Developers

Critical Questions for Industry Players

1. What are the feature sets that will win service subscribers?
2. Whose business is keeping the connected home running?
3. What hardware components are now serving content to the digital home?
4. How do vendors differentiate offerings through content?

Opening Comments:
Yuanzhe (Michael) Cai, Director of Broadband & Gaming for Parks Associates, will begin the morning’s sessions with an overview of major trends in services and value-added applications delivery. With a particular focus on broadband, television, and voice applications, this morning session will provide insight into strategies that service providers and their equipment partners should pursue to build their business.

The morning session will include short presentations and interactive discussions on the following subjects:

• The Role and Outlook for Broadband-enabled Value-added Services
  Yuanzhe (Michael) Cai, Director of Broadband & Gaming

• Identifying Key Mobile Phone Consumer Segments
  John Barrett, Director of Research

• Differentiating TV Offerings
  Kurt Scherf, Vice President and Principal Analyst

• The Business of Bundled Services
  Deepa Iyer, Research Analyst

• Trends in Portability: Music and Video Services
  Harry Wang, Research Analyst

• Opportunities within Gaming Applications
  Yuanzhe (Michael) Cai, Director of Broadband & Gaming

SPEAKERS

Anne Marie Biernacki, CTO and Founder, Digiticians

Rich Caballero, Director, Digital Services Product Marketing, SupportSoft

John Fisher, CTO, Peak8 Solutions

Sherman Griffin, Senior Director, Product Marketing, Network Magic, Inc.

M. Fahim Siddiqui, CEO, Sereniti

Opening Comments:
Kurt Scherf, Vice President and Principal Analyst at Parks Associates, will start this session with an examination the potential in linking different platforms to content and other services. The afternoon session will examine connectivity solutions for both mobile and fixed platforms and discuss the role of industry consortiums to link platforms to content and services.

The afternoon session will include short presentations and interactive discussions on the following subjects:

• Identifying Key Consumer Segments by Media Affinity
  John Barrett, Director of Research

• Outlook and Potential for Media Server Platforms
  Kurt Scherf, Vice President and Principal Analyst

• Linking PC and CE Platforms
  Harry Wang, Research Analyst

• Home Networking Outlook
  Kurt Scherf, Vice President and Principal Analyst

• Measuring the Storage Opportunities in Portable Platforms
  Harry Wang, Research Analyst

Please Contact Us With Any Questions
E-mail Parks Associates or call 972-490-1113 | Register Now!

Would you like to know more? Download Parks Associates' latest white papers...