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Friday, September 18, 2020

NBCUniversal Inks Deal to Bring Peacock to Roku

Roku and Amazon’s Fire TV are the two most popular products in the connected TV market — research firm Parks Associates estimated that they control around 70 percent of the connected TV market in a 2019 study — and Peacock’s lack of availability on those platforms caused it to lose out on a significant number of potential customers at launch. Peacock is still unavailable on Fire TV. HBO Max, WarnerMedia’s streaming service that launched in May, is still unavailable on both conne more

Thursday, June 04, 2020

Nielsen: Time Spent Watching Connected TVs Jumped by 1 Billion Hours Thanks to Coronavirus

Parks Associates, in a new paper called "COVID-19 and the Dramatic Increase of Video Consumption," finds that the "Primary Video Device to Stream Online Videos," for more than a quarter of connected homes, is the smart TV, followed by the streaming media player and then the computer.

"Just as some stabilization appeared evident, the COVID-19 crisis introduced yet more turmoil," David Drury, Parks' research director, said in the release. "The pandemic has certainly increased more

Sunday, May 31, 2020

Did HBO Max’s Confusing Launch Overshadow Its Great Product? | Podcast

On this week’s episode of “TheWrap-Up” podcast, hosts Sharon Waxman and Daniel Goldblatt were joined by TheWrap’s Tim Baysinger and Steve Nason, research director at Parks Associates, to discuss the launch of HBO Max.

“I think people are kind of sleeping on the content a little bit,” Nason said. “I think if you compare it, considering HBO was all the Warner Media assets that they have, I don’t think people realize everything that’s kind of under that umbrella that AT&T n more

Thursday, December 13, 2018

Netflix, Disney, and other media giants will battle over streaming in 2019

According to Parks Associates, online streaming paid-TV services have grown significantly in the past two to three years. Two types companies offer online streaming TV services: There are traditional players such as AT&T, Dish Network, Comcast, and Charter, then there are a number of new companies which include YouTube TV, Philo, and Fubu.

From the article "Netflix, Disney, and other media giants will battle over streaming in 2019" by Sibile Marcellus.

Tuesday, May 02, 2017

Can an AI burglar alarm predict break-ins before they happen?

Despite all of the talk surrounding smart, connected homes and the Internet of Things, according to analysts and research firms, the only area where the technology is really gaining traction with consumers is home security, an area where the benefits are clear.

Parks Associates research shows that almost one-in-four US broadband homes has an active security system installed and that percentage is growing rapidly as systems develop to offer remote interactivity via apps and o more

Thursday, February 09, 2017

Edited Transcript Of WWE Earnings Conference Call Or Presentation

According to research conducted by Parks Associates, WWE Network is still the fifth largest streaming video-on-demand service in the United States, alongside Netflix, Hulu, Amazon, and MLB.TV. Research by Parks Associates also found that WWE Network has the second highest Net Promoter Score among these services in the US, behind only Netflix.

From the article "Edited Transcript Of WWE Earnings Conference Call Or Presentation" by

Thursday, November 10, 2016

Sony Goes All In on PlayStation

Sony hasn’t had much to cheer about over the past decade. Samsung and Apple crushed its smartphones, and even its TV business was eclipsed by rivals from China and South Korea. So forgive the proud home of the Walkman for boasting about the PlayStation, its one item consumers are buying in droves.

From the article "Sony Goes All In on PlayStation" by Bruce Einhorn.

Sunday, October 23, 2016

Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said.

"After years of attempts to be more than just a 'dumb pipe,' pay-TV operators have come to realize that a smart, flexible pipe can similarly transform their businesses," he said in a recent research note.

From the article "Merger For New Media Era Or A Bad Remake?" by

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