Friday, March 19, 2004
Slower growth in U.S. broadband uptake ahead - study
Kurt Scherf, VP of research at Parks Associates, reiterated the message that service providers need to emphasis service bundles not high-speed access in order to mop up the remaining dial-up users. The value is in one service, one bill, reduced cost, he told TOTAL TELECOM. He noted that Cox Communications has seen churn drop to less than 1% since offering a bundled service compared with 3% before.
To date the fixed broadband providers have - ...read more
