According to international research firm Parks Associates, 59% of U.S. broadband households want access to on-demand YouTube content through their pay-TV service, with the growing number of smart TVs and connected devices driving interest in online video options. Parks Associates will present new smart TV and connected consumer electronics research, with new content - ...read more
"The consumerism of information technology continues at a frenetic pace," said Kurt Scherf, VP, principal analyst, Parks Associates. "With convergence occurring in the entertainment, communications, device, and services markets, there is significant opportunity for a variety of stakeholders in the digital lifestyles - ...read more
Cellular M2M connections are forecast to grow from 135 million in 2011 to 2.3 billion by 2020, as research from Parks Associates** shows a great potential for service providers in the emerging connected home market. For example, 12 percent of US consumers and 9 percent of Western European consumers are highly interested in home security and home automation, and 19 - ...read more
"With the creation of the ISIS initiative in 4Q10 and the launch of Google Wallet in 3Q11, the mobile payment industry is riding the recent momentum to build scale," said Harry Wang, Director of Health and Mobile Product Research at Parks Associates. "The success of the mobile payment industry not only hinges on - ...read more
Insights from Parks Associates' extensive consumer data are applied to describe the business models for utilities, telcos, security service firms, and retailers and the future opportunities in the energy management market.
"Winners in this market will have a clear vision of the future and a detailed understanding of the market in order to create a - ...read more
"Infrastructure development and technology advances have piqued the interest of broadband service providers (BSP) in this market," said Harry Wang, Director of Health and Mobile Product Research with Parks Associates. "BSPs are studying the market and piloting projects with partners in preparation for full - ...read more
Adding social games could liven up Google+, which has far fewer users than Facebook's 750 million-plus and fewer bells and whistles. Google+ requires an invitation.
The market for social games in the U.S., which reached $1 billion last year, is projected to reach $5 billion by 2015, said Pietro Macchiarella, a game - ...read more
"Keeping their technology products and services working at an optimal level is critical to the productivity of U.S. small- and medium-sized businesses," said Kurt Scherf, vice president, principal analyst, Parks Associates. "With - ...read more
The lingering problem: Most consumers don't have a home network to connect everything together, and they haven't shown much interest in setting one up.
That may be changing, however.
A recent survey by Parks Associates, a research firm that - ...read more
The well-heeled, technically savvy among us are blazing the trail. Many high-end homes come with "structured wiring" that provides the electronic framework for entertainment networking. Parks Associates says 48 percent of new homes will include structured wiring by the end - ...read more
According to international research firm Parks Associates, 59% of U.S. broadband households want access to on-demand YouTube content through their pay-TV service, with the growing number of smart TVs and connected devices driving interest in online video options. Parks Associates will present new smart TV and connected consumer electronics research, with new content - 
