The Economic Times

Saturday, February 18, 2017

Fake News: Here's Why Facebook Needs To Tackle The Problem, Urgently!

As Facebook CEO Mark Zuckerberg publishes his manifesto outlining the company's ongoing commitment to filter out false news and hoaxes without undermining free speech, the findings from a new study by market research and consultancy firm Parks & Associates suggest that he needs to put this manifesto into action as quickly as possible.

According to the "360 View: Digital Media & Connected Consumers" study, 29% of US broadband households now get the majority of their news via. ...read more

Monday, October 24, 2016

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said.

"After years of attempts to be more than just a 'dumb pipe,' pay-TV operators have come to realize that a smart, flexible pipe can similarly transform their businesses," he said in a recent research note.

From the article "AT&T Deal: Merger For New Media Era Or A Bad Remake?" by AFP.

Monday, March 14, 2016

It's Official! More People Listen To Music On Smartphones Than Make Calls

Parks Associates has released new data that reaffirms the mobility of music fans in today's world. Within this group, Parks also found, on average, users are listening to streaming music approximately 45 minutes per day.

The study also found the change in rankings while comparing the popularity of music subscription services between fixed-line broadband and mobile broadband.

"Amazon Prime Music is the most popular paid music subscription service among US broadband househ ...read more

Wednesday, September 09, 2015

New Iphones, Apple TV expected as Apple kick starts the event

Expectations have been rising for a revamped Apple TV, a set-top box that has seen few significant updates since its release in 2007. Although Apple has yet to hammer out deals for a long-awaited television service, analysts say the company is poised to overhaul the hockey-puck-sized device.

The device is expected to gain an App Store and an interface that allows users to make requests through the Siri digital assistant and search for specific programs and movies across apps ...read more

Thursday, June 13, 2013

X2 Marks the Spot for Comcast's Cloud TV Initiative

To keep its customers from fleeing to the Web, Comcast is creatively embracing it with a new offering that makes use of cloud storage and social recommendations, among other features. "We're going to see more online-based features in the future as operators try to move significant parts of their set-top box functionality into the cloud," said Parks Associates analyst Brett Sappington.

Cord Cutting

Pay TV providers have been looking for ways to stem the flow of subscriber ...read more

Tuesday, January 15, 2013

Broadband to reach 650 million households in 2013

Broadband penetration will exceed 650 million households across the globe, with nearly 430 million to have a data network this year, a report has said.

The white paper, titled 'Trends, Technologies, and Ecosystems: Evolution of the Digital Home' by Parks Associates, cited strong consumer demand for new technologies and devices.

However, it also showed consumers are reluctant to incur additional service fees, especially as they receive multiple offerings from many differe ...read more

Page(s):   of   1
© 1998-2018 Parks Associates. All Rights Reserved.