Tekrati

After abandoning its initial online video plans in late 2007, Walmart has returned to this market with the announced acquisition of VUDU on February 22. With Best Buy working with Roxio CinemaNow, will Walmart leverage the VUDU acquisition to develop its own branded connected - ...read more

Targeted and interactive TV advertising will lay the foundation for the long-term recovery of U.S. ad spending, while spending on broadcast network TV will return to pre-recession levels in 2010, leading the more immediate recovery, according to a market forecast by Parks - ...read more

Consumer preferences for PC tech support in Europe vary greatly among service providers, manufacturers, and independent companies, according to industry analyst Parks Associates. The upshot: the European markets are far different than the U.S. market with its high visibility brands like Geek Squad(TM).

Parks Associates’ latest study, Customer Support in the Digital Home: Europe, finds European households vary significantly in their preferences for PC tech support, - ...read more

Consumer demand for connected CE devices, 3D content, storage and support services are among the hot topics industry analysts from Parks Associates will address during multiple speaking engagements at the 2010 International CES (Consumer Electronics Show) and the 2010 - ...read more

International research firm Parks Associates today announced its 2010 event schedule and a Premier Sponsorship Program. The company's 2010 event line-up includes CONNECTIONS(TM): The Digital Living Conference and Showcase, a new Smart Energy Summit, the CONNECTIONS Summits in - ...read more

"Parks Associates announced two expert market-research presentations featuring CEO Tricia Parks at the upcoming Connected Home Conference, to be held March 14, 2008, in Olympia, England. Parks Associates is a key supporter of the IPTV World Forum and the Connected Home - ...read more

Few U.S. consumers are willing to pay a monthly fee to use social networking sites, according to a market research study on digital media preferences just out from Parks Associates. This online survey of Internet users found 72 percent of social networking users would stop - ...read more

Consumers in Asia-Pacific (APAC) countries lead European and North American consumers more than two to one in the adoption of both single-player and multiplayer mobile gaming, according to Parks Associates. The analysts say 3D multiplayer gaming and casual PC-to-mobile gaming - ...read more

The mobile phone industry and its content partners will benefit from being first to implement interoperable digital rights management (DRM) solutions, which will provide greater revenue opportunities and better user experiences, according to new research findings by Parks - ...read more

According to Unifying Home Media Platforms & Content, a forthcoming Parks Associates report dedicated to the middleware/software market in consumer entertainment, 39 percent of U.S. Internet households see high value in the ability to search for and play individual songs - ...read more