720-987-6614 - Email
Mindi Sue Sternblitz-Rubenstein
972-490-1113 - Email
Contact Parks Associates today to speak with an analyst or request research data.
Tuesday, July 22, 2014
Jennifer Kent of Parks Associates presents consumer engagement research at mHealth + Telehealth World
In the last 12 months, 38% of consumers in U.S. broadband households looked up health information online, and 27% used the website of their care provider or insurer, according to research from Parks Associates.
Wednesday, July 16, 2014
Parks Associates research finds more U.S. households adopting smart thermostats, smart lighting, smart outlets/plugs and power strips, and smart kitchen appliances
New Internet of Things (IoT) research from Parks Associates shows young consumers, those with children, and those in a home for 3-4 years are leading the adoption of Internet-connected energy devices. The firm's Home Energy Management Adopters reveals more than 10% of U.S. broadband households headed by a consumer aged ...read more
Wednesday, July 09, 2014
Roku leads U.S. market, but Apple still ahead globally
Parks Associates announced a new report today showing that more than 25% of U.S. households will have a streaming media player by 2015, with continued robust sales and new entries such as Amazon Fire TV driving expansion of this connected CE category. The report, The Evolving Market For Streaming Media Devices,found Roku accounted for nearly one-half of streaming media players (46%) purchased in the U.S. in 2013, while Apple, ...read more
Thursday, June 26, 2014
New research shows three types of consumers watch the most mobile video content - Travelers, Avid Viewers, and Multiscreeners
Parks Associates today announced new consumer research and analysis showing three out of seven unique consumer segments account for the majority of mobile video viewing, averaging 9 hours per week on a smartphone or tablet compared to less than 15 minutes per week for the remaining four segments. The average among all U.S. broadband households is ...read more
Wednesday, June 25, 2014
Digital Health Analysts to Present New Wearables Research in Webcast Thursday
Parks Associates, ahead of its upcoming digital health webcast, announced that 2% of U.S. broadband households purchased a smart watch in 2013, with another 4% very likely to purchase a smart watch in the next 12 months.
Tuesday, June 24, 2014
Director of Research presents new smart TV research at CE Week
Barbara Kraus, Director of Research at Parks Associates, will be speaking in the panel “The Brains: Smart TV functionality brings new content to HD and UHD TVs alike” during CE Week on Tuesday, June 24, in New York City. According to new research from Parks Associates, smart TV adoption increased by 31% in one year so that now over one-third of U.S. broadband households have a smart TV.
Parks Associates analysts ...read more
Wednesday, June 18, 2014
Parks Associates Announces New 1Q 2014 Mobile Research Prior to Amazon Event
In anticipation of Amazon’s announcement this week of a rumored smartphone and subsidized mobile data plan, Parks Associates announced new researchtoday showing over two-thirds of U.S. mobile phone subscribers prefer data plans that cover only smartphones, while one-third prefer plans that would extend to multiple devices, such as tablets and laptops.
Furthermore, over two-thirds of U.S. mobile phone ...read more
Monday, June 16, 2014
Director of Energy and Home Controls to Participate in Internet of Things World This Week
Tom Kerber, Director of Home Controls & Energy Research at Parks Associates, will host the analyst breakfast briefing "The Evolution of the Smart Home" and chair the session "The Smart Home" during the Internet of Things World, June 17-18, 2014, at the Crowne Plaza in Palo Alto, Silicon Valley, USA.
“Consumer adoption of smart home solutions is growing at a rapid ...read more
Page(s): of 24 Next
Download the whitepaper Smart TV Unleashed: Engagement through Cognition