International IoT research firm announces new industry report examining mobile payment industry
Parks Associates announced new research todayshowing PayPal is the clear market leader in consumer usage for mobile payment apps. Reassessing Mobile Payments: A Duopoly or Oligopoly?notes 18% of smartphone owners have used a mobile payment app. Among all U.S. smartphone users, 12% use the PayPal app, 9% use a retail-branded app, and 4% use Apple Pay.
Research director to examine connected consumer ecosystems at TU-Automotive West Coast, October 14
Parks Associates today announced new IoT researchshowing that 58% of U.S. car owners are very concerned about hidden fees associated with connected car features and services. Jennifer Kent, Director, Research Quality & Product Development, Parks Associates, will discuss the firm’s connected car research at TU-Automotive West Coastthis week in San Diego, California.
IoT research firm to present to discuss convergence between wearables and mobile payments at Wearable Technology Show, October 4-5
Parks Associates announced new research today showing only 19% of U.S. smartphone owners and 15% of smart watch owners have used a mobile payment app with their device. Analyst Chris Tweedt will discuss this IoT firm’s mobile payment and wearables research at the Wearable Technology Show this week in Santa Clara, California.
New industry report examines mobile app strategies for connected car industry
Parks Associates today announced new research showing that 62% of U.S. car owners would prefer to bundle vehicle data charges with their mobile data bill, while only 12% prefer a direct billing relationship with the auto OEM. App Strategies for the Connected Car Industrynotes the ubiquity of smartphones may limit consumers’ willingness to pay for an additional connection in the car. As a result, ...read more
Research firm releases new data showing app usage and connected CE and service trends for millennials
New research from Parks Associates shows 24% of millennials use mobile apps for calling a taxi or ride-sharing services such as Uber or Lyft, compared to 13% of Gen Xers and 7% of Baby Boomers. More than 60% of millennials use mobile apps for banking or money management, compared to less than 50% of Gen Xers and one-third of Baby Boomers.
New Industry Report Shows IoT Use Cases Complicate 5G Network Design, Draw in New Network Providers
A Parks Associates industry report estimates global mobile data revenue will increase from $386 billion in 2015 to $630 billion in 2020, with most of the revenue growth in the Asia & Pacific region and the rest of the world. North America and Western Europe will see only minimal growth, and in the U.S. especially, alternatives such as Wi-Fi have drawn consumer interest to reduce their ...read more
Research firm finds retailer-specific apps more commonly used than both Apple Pay and Android Pay
Parks Associates released new research today showing more than 25% of U.S. smartphone owners use payment apps at least once a month. Context is King: Monetizing Consumer Data for Commerce finds more than three million retailers combined accept Apple Pay and Android Pay, but consumers currently prefer retailer-specific apps, such as the Starbucks payment app, which accepts five million ...read more