Mobile and Portable

Tuesday, February 25, 2014

Parks Associates: Nearly 30% of U.S. broadband users watch video on their phone monthly

Analyst Addresses Mobile Data Market During Mobile World Congress

While attending Mobile World Congress this week, Parks Associates released mobile industry research showing roughly 29% of U.S. broadband users watch video on a mobile phone monthly, with the average user watching 1.7 hours of video on a mobile phone each week.

"Since 2008, revenues from voice services for the top-four U.S. mobile network operators (MNOs) have declined 6%, while data revenues have grown ...read more

Tuesday, January 07, 2014

Mobile Wallet Usage to Increase to over 40% of Smartphone Users by 2017

Parks Associates announces new mobile and apps research at CONNECTIONS™ Summit at CES

Parks Associates research finds over 40 million U.S. consumers, or 20% of all smartphone users, used at least one mobile proximity or mobile e-commerce wallet in 2013, and usage will increase to nearly 113 million, or 43% of all smartphone users, by 2017.

“After years in development, the mobile wallet market is making progress towards viability,” said Jennifer Kent, Senior Analyst, Parks ...read more

Thursday, November 21, 2013

Parks Associates: 33% of U.S. broadband households see value in connected-car music features

Parks Associates Senior Analyst to present connected car and mobile research this week at LTE North America and Connected Cars North America  

Research from Parks Associates shows 33% of U.S. broadband households are highly interested in connected-car features that include the ability to listen to online music/audio. Only 16% are very interested in online video features for passengers, but in both instances, interest skews strongly toward smartphone owners.

“One-third of car ...read more

Thursday, July 25, 2013

Tablet adoption reaches nearly 50% of U.S. broadband households, far outpacing e-readers

New Parks Associates research examines the tablet market and connected CE ecosystem

Competition among Apple, Amazon, Samsung, and Microsoft has lowered price points on tablets and helped expand adoption, with 48% of U.S. broadband households owning at least one, according to Parks Associates. Tablet ownership increased by nearly 33% in one year, with 22% of households reporting a tablet purchase, while only 7% purchased an e-reader in 2012, down from 9% in 2011.

Growth will continue ...read more

Tuesday, June 25, 2013

Parks Associates: 48% of U.S. smartphone owners rely on apps for daily information and entertainment

Industry Analysts Present Consumer Mobile Purchasing Behaviors and Trends at Mobile Commerce World 2013

Parks Associates, a premier research partner at Mobile Commerce World, is presenting new research at the event showing trends in increasing usage for mobile devices and mobile payment features/purchases. The research firm reports 48% of U.S. smartphone owners currently use apps heavily for daily information and entertainment, while 15% use the phone to order food and 12% use it to shop ...read more

Tuesday, June 18, 2013

2Q 2013 Mobile Research shows voice control technologies resonating with Apple and Google users

Over 50% of Apple Siri and Google Now users “very” satisfied with voice-recognition features

Parks Associates' Voice Recognition & Control on Mobile Devices, based on multiple consumer surveys including a March 2013 survey of smartphone owners, finds a majority of both Apple iPhone Siri users and Google Now users are “very” satisfied with the voice control and recognition technologies. Specifically 55% of Apple Siri users and 50% of Google Now users are “very” satisfied ...read more

Wednesday, April 17, 2013

Smartphones and tablets taking over the second-screen video experience

22% of U.S. broadband consumers checking or updating their social network on a smartphone or tablet while watching TV

A new whitepaper from Parks Associates shows smartphones and tablets are expanding their role in video second-screen experiences, with 22% of U.S. broadband consumers checking or updating their social network on a smartphone or tablet while watching TV.

The whitepaper Moving from Second Screen to First Screen, developed for iMediaShare, examines the current and future ...read more

Tuesday, March 26, 2013

Connected cars driving consumer M2M market as number of subscribers with embedded vehicle connectivity to double in 2013-2016

New Research Announced in “M2M: The Next Billion Mobile Connections” Webcast

Connected cars are a significant area for consumer-based M2M (machine-to-machine) growth, according to new research from Parks Associates, which projects by 2017, 17.6 million consumers will subscribe to embedded connected vehicle services such as General Motors' OnStar and Chrysler's UConnect Access. The international research firm predicts 47% of all new vehicles sold in the U.S. will have embedded ...read more

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