Tuesday, March 27, 2012
iPhone 4S Users Can’t Get Enough of Siri or Can They?
A Parks Associates survey set out to find out just how well-liked Siri is. The verdict — more than 70% of iPhone 4S users said they are very satisfied or satisfied with the intelligent assistant.
According to the survey, consumers are unsure about Siri’s ability to function properly. 37% of iPhone 4S users surveyed said they would like a Siri - ...read more
Tuesday, January 10, 2012
Stereotype Debunked: Women Buy More Technology Than Men
Parks Associates asked 2,000 consumers, ages 18 and older about their buying habits in the consumer tech space. The study, which was conducted in late 2011, asked men and women which products they intend to buy before January 1, 2012. Retailer HSN announced the findings on Monday at the 2012 Consumer Electronics Show.
From the article, - ...read more
Monday, June 06, 2011
Why Connected TV Is Poised To Revolutionize Entertainment
According to Parks Associates, less than a quarter of HDTVs were connected to the Internet in 2010, but by 2015, that number will spike to 76%.
According to the Parks Associates report, by 2015 there will be more than $8 billion worth of transactions conducted via - ...read more