IPTV Community

Friday, September 09, 2011

Park Associates Releases a New Research on Multiscreen TV Viewing Patterns

“Multiscreen access to live TV programming is available across Europe, but consumers want access to their recorded content,” said Brett Sappington, Director, Research, Parks Associates. “Consumers use PVRs to record their favorite shows, effectively creating a personalized TV playlist, and they value unfettered access to this programming. At our CONNECTIONS Europe conference, we will discuss strategies for operators to leverage this unmet demand to their benefit.”

47 percent ...read more

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