Monday, September 05, 2011
Video access moving to streaming and subscription services
Parks Associates CEO Tricia Parks said, "The sands are shifting for manufacturers and content providers as expanding numbers of households access their TV-displayed content online. Methods include smart TVs and a host of connected devices, several of which are in a high-growth trajectory. This shift will create havoc with - ...read more
Friday, August 19, 2005
Interactivity crucial to advanced TV services: Parks study
MUMBAI: Consumers interested in interactive services such as advertising, gaming, and voting on game shows, who total 27 per cent of all US households, represent a lucrative early market for IPTV services and applications, according to Parks Associates' 'IP Video Services: - ...read more
Friday, October 15, 2004
65 per cent of US net homes ready to switch to bundled services
Parks Associates analyst William Cheek added, "Cost is important to subscribers, and at least some savings must be a central theme of any successful campaign for bundled services.
"The challenge for service providers will be not to simply underprice their - ...read more
