Hollywood Industry

Tuesday, July 01, 2008

Interactivity, Competitive Business Models, and Value-Added Services Driving Expansion of the Digital Lifestyle

Consumer demand for interactivity in entertainment and control at home is driving adoption in technology products and services, according to Parks Associates, which forecasts over 400 million households worldwide will have digital television services by 2012.

Kurt Scherf, Vice President and Principal Analyst, highlighted key developments in advanced television services and discussed future areas of focus, including bandwidth issues and the "interactive experience" enabled by ...read more

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