Health Data Management

Wednesday, August 24, 2016

How Apple’s Purchase Of Startup Reveals Health Data Strategy

Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology disruption.” He says that “Gliimpse’s technology may represent a missing piece in this ecosystem approach for Apple” in attempting to “turn health data into meaningful knowledge for both doctors and patients, who themselves may hold the key to revolutionizing care delivery.”

From ...read more

Thursday, August 06, 2015

Connected Health Devices Generate Innovation and Consternation

Not surprisingly, new research released this week by consultancy Park Associates reveals that 23 percent of U.S. broadband households have privacy and security concerns related to the use of connected health devices. And, 35 percent of consumers said they worry that personal health information will not remain confidential if it is stored online.

“The connected health industries, device manufacturers, and app developers not only need to ensure they have strong security measur ...read more

Friday, June 19, 2015

29% of U.S. Broadband Households Have Connected Health Device

New research reveals that 29 percent of U.S. broadband households own a connected health device—up from 27 percent a year ago—while 12 percent of broadband households own multiple connected health devices.

Those are among the findings of Dallas-based research and consulting firm Parks Associates. The firm also reports that more 50 percent of broadband households use an online health tool to communicate with their doctor, access personal health data, or fill prescriptions.

...read more

Tuesday, September 09, 2014

Success of Consumer-Based Apple Watch Tied to Healthcare Stakeholders

“No brand can do better than Apple in attracting consumers. And, no company has better resources and talent to design products that people want to use. The key is whether Apple will not only get the hardware/software piece right but also the right partnerships to help consumers with the motivational factors to positively change their health behaviors,” says Harry Wang, director of health and mobile product research at Parks Associates.

In addition to breakthrough wellness an ...read more

Friday, September 05, 2014

Almost 30% of Broadband Households Own, Use Connected Health Device

New survey data from research firm Parks Associates shows that 27 percent of U.S. broadband households currently own and use at least one connected health device.

The survey of more than 5,000 U.S. broadband households also reveals that 13 percent of U.S. broadband households are very likely to purchase a connected health device within the next 12 months.

"The most popular connected health devices are treadmills, exercise bikes, and ellipticals," said Harry Wang, directo ...read more

Friday, August 22, 2014

Where's The Digital Health Consumer Sweet Spot?

Dallas-based consulting firm Parks Associates split the burgeoning digital health consumer market into four distinct segments in a recent survey.

The survey, which contacted 2,500 heads of household in broadband-enabled American homes, reported that among all U.S. broadband households, 26 percent are healthy and engaged, 25 percent are challenged but mindful, 28 percent are unhealthy and in denial, and 21 percent are young and indifferent.

The survey also revealed that i ...read more

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