Tuesday, January 10, 2012
TV makers get smart to recapture centre stage
Harry Wang, director of mobile research at Parks Associates, says consumers began doing this spontaneously but consumer electronics companies have now seized on this behaviour as an opportunity to strengthen ties with the TV, with manufacturers “purposely pushing content to these second screens”.
From - ...read more
Sunday, September 04, 2011
TV apps tune into uniformity
Consumers now spend more than twice as much on subscription streaming services like Netflix movies over smart TVs and connected devices than more traditional rentals such as video on-demand, says Parks Associates research.
“The sands are shifting for manufacturers and content providers...this will create havoc with today’s well-understood TV - ...read more
Sunday, September 04, 2011
TV apps tune into uniformity
“The sands are shifting for manufacturers and content providers?.?.?.?this will create havoc with today’s well-understood TV revenue model,” said Tricia Parks, the firm’s chief executive.
From the article, "TV apps tune into uniformity" by Chris Nuttall
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