Saturday, August 02, 2014

Consumer Demand For Cloud DVR Technology: 45 Per Cent Find It Very Appealing

Over 45% of U.S. pay-TV subscribers find cloud DVR technology very appealing, according to new research from Parks Associates. The report, Cloud DVR: The New Face of Television, notes that consumers show particular interest in unlimited storage space and two-week catch-up services for video. With the Supreme Court omitting cloud DVR in its 2014 Aereo ruling, pay-TV providers can experiment with these cloud services as strategies to build subscriber loyalty and increase revenues. ...read more

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