Thursday, April 26, 2012
Smartphone buyers nix paying more than $50 a month for data
A full two-thirds are unwilling to shell out more than $50 a month for a mobile data plan, according to the new report from Parks Associates. Further, a lot of people are in the dark as to just how much data they gobble up.
Half of current smartphone users questioned said they have no idea how much data they use each month.
These findings tell analysts - ...read more
Monday, March 26, 2012
Siri is just all right with most iPhone users
According to a new study, most people who have access to Apple's Siri voice assistant think she's just fine -- they just don't want her around all that much.
As part of its quarterly "Market Focus" report, Parks Associates today said that in a polling of 482 iPhone 4S owners in the U.S., more than 50 percent of respondents said they were "very - ...read more
Wednesday, February 08, 2012
Beyond the pink veneer
Last month, market intelligence firm Parks Associates released a study with shattering news: women buy more tech than men — and then use it more. According to the study, more women were interested in tablets, laptops and smartphones; women bought more gadgets on average; and, once the devices were in hand, more women were using them to watch movies, listen to music, - ...read more
Monday, November 28, 2011
Kindle family soars on Black Friday, but unit sales still elusive
Last week, research firm Parks Associates revealed results of a survey it conducted that found that 51 percent of U.S. consumers prefer the Kindle Fire to the iPad 2. However, in the same study, the company found that 62 percent of respondents who were "most likely to purchase a tablet by the end of the year" were planning to buy an iPad 2, compared to just 38 - ...read more
Tuesday, June 07, 2011
Comcast Expands into Home Security Biz
The technology behind the system is slightly different from traditional home security systems from companies, such as ADT. The Comcast Xfinity Home Security system works over a broadband connection rather than a phone connection. And as a result it's able to offer the video service and remote management. The company uses cellular networks as a back up to the broadband - ...read more