Broadband TV News

25% of all video viewing in US broadband households now occurs on platforms other than the television, such as PCs, smartphones, and tablets, according to Parks Associates research.

“One-third of U.S. broadband households streamed a TV show in the past 30 days, and these consumer viewing habits are raising expectations for new service offerings,” - ...read more

Speaking in a session entitled TV retakes centre stage, Kurt Scherf, VP & Principal Analyst, Parks Associate, said that 9% of US pay-TV consumers have a strong inclination to cancel their subscriptions in the - ...read more

Despite the growing amount of video available online, less than 8% of US broadband households are considering canceling their pay-TV services in favour of online video, according to Parks Associates.

These results from their news study All - ...read more

The number of US broadband households watching premium online content, including movies and TV shows via the internet, doubled in the last year, according to a new study from Parks Associates. Currently over 25 million US broadband households - ...read more

The pay-TV industry will start to see success in advanced TV advertising beginning mid-2010, with US revenues topping $130 million (€87m) by the year-end, according to research by Parks Associates.

“Major US cable television operators, - ...read more

Broadband households in Europe and the US consistently rank ‘primetime anytime VOD services’ as the most valuable service out of all TV 2.0 offerings, according to Parks Associates.

“Online video is not robbing primetime of its - ...read more

The International research firm Parks Associates reports that approximately 2.5 million broadband households in the US and Canada are ready to purchase an internet-connected TV if priced at a $100 (€75.7) premium over regular TVs. This figure - ...read more