Tuesday, April 12, 2016

Want to Watch Zombies 24/7? There’s a Pay Site for That

Jashin Yeh Panza, whose father is the star of the Chinese brush-painting service, says one 90-something-year-old customer calls her office if she isn’t regularly uploading new videos. “She [said] she goes to bed with my dad every night,” Ms. Panza says.

She says about 3% to 5% of the painting channel’s customer base has canceled in the past year, a “churn” rate less than Netflix’s 9% in 2015, according to Parks Associates market-research firm. It is hard to compare, since Netflix has 75 million users while the Chinese brush-painting service has fewer than 100. Netflix declined to comment.

From the article "Want to Watch Zombies 24/7? There’s a Pay Site for That" by Shalini Ramachandran.

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