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Wednesday, November 09, 2011

Twentieth Century Fox Home Entertainment Utilizes Technicolor’s MediaEcho Second Screen Application for Sons of Anarchy

Technicolor announces that it has teamed with Twentieth Century Fox Home Entertainment to launch an interactive Sons of Anarchy application, enabled by Technicolor’s MediaEcho application feature set. The Sons of Anarchy application leverages both BD-Live™ functionality and audio watermarking technology to deliver synchronized content and e-commerce capabilities to Apple iPads®.

Developed in-house by Technicolor, MediaEcho delivers an interactive second-screen experience to viewers using either a Blu-ray Disc player with BD-Live (Internet connectivity) or audio watermarking technology to synchronize with a tablet device, without disrupting the primary content on the main screen. Content displayed on the tablet can be played in sync with the on-screen feature or viewed later.

MediaEcho uniquely utilizes BD-Live technology to enable a true two-way communication between any Internet connected Blu-ray Disc player and tablet device, or via Technicolor’s own proprietary audio watermarking technology for broadcast. Both synchronization options provide users with a wealth of additional content and e-commerce capabilities.

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Previous: Technicolor launches MediaEcho, a Second Screen App to enrich Blu-ray, VOD & Broadcast Viewing

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