Monday, March 28, 2016

TV Everywhere Reaches 40% Of US Pay-TV Consumers

MUMBAI: Usage of authenticated video viewing, or TV Everywhere, reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates.

The percentage of respondents watching authenticated video at least once a month is 23%, which both broadens and deepens the online video audience for pay-TV providers.

From the article "TV Everywhere Reaches 40% Of US Pay-TV Consumers" by www.televisionpost.com

Next: Digital Publishers Lost $41.4 Bn Due To Ad Blocking: Study
Previous: Spanish Viewers Prefer Online Video To Pay TV: Study

Comments

    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2019 Parks Associates. All Rights Reserved.