Wednesday, August 14, 2013

Survey: Roku the Most Used Streaming Media Playe

Roku isn't the world's best-selling streaming media player, but it's the most used in the U.S., according to a new study from Parks Associates.

In a survey of 10,000 U.S. users conducted in the first quarter, Parks Associates found that, among homes with a streaming video media device, 37% primarily use the Roku, versus 24% for the Apple TV box, which both outpaced devices from Sony, TiVo, Netgear and Boxee, which was recently acquired by Samsung. Here's how the group stacked up:

Overall, the firm found that the number of U.S. homes with a streaming video media device has doubled since 2011, reaching 14% in 2013.

From the article, "Survey: Roku the Most Used Streaming Media Player" by Jeff Baumgartner.

Next: NAB: Local TV Stations to Test Interactive Services
Previous: 87 Million Smart TVs in 2016


    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2019 Parks Associates. All Rights Reserved.