Tuesday, September 17, 2019

Subscriptions account for nearly 86% of consumer video spending

According to new research from Parks Associates, subscriptions now account for nearly 86% of total spending, up from about 50% of total online video spending in 2012. This percentage is likely to trend up in the near future as new streaming services from Disney, Apple, WarnerMedia and NBCUniversal launch.

From the article "Subscriptions account for nearly 86% of consumer video spending " by Ben Munson.

Next: Walmart seeks to unload Vudu: report
Previous: Deeper Dive—Who would buy DirecTV?

Comments

    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2019 Parks Associates. All Rights Reserved.