Wednesday, April 08, 2009

Study: 2.5 million would pay more for connected TV

SmartBriefResearch shows nearly 2.5 million consumers are interested in buying a broadband-connected TV, especially at a price point of $100 more than a set that's not connected. A study by Parks Associates shows that on-demand content is the main attraction of connected TVs, though on-screen widgets and access to PC content are also desirable features.

From the article, "Study: 2.5 million would pay more for connected TV"

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