Thursday, November 27, 2014

Streaming Media Players and Smartwatches Among Top Holiday Gifts

Streaming media players and smartwatches will be among the most sought after gifts this Holiday season, according to researchers at Parks Associates, cited by And if you take a look at where the market stands today, we’ll have a series of great products to choose from this winter.

According to the market research company, the likely cause of this trend is Apple’s launch of the Apple Watch, that has raised awareness about wearable devices, raising the sales of smartwatches and fitness trackers in the US. The company expects the sales of these devices to exceed 11 million in the US only by the end of the year – more than double compared to the number of wearables sold last year. The tendency of retailers to “ride the bandwagon” will also contribute to the raising sales of these devices, due to the high number of special offers and promotions around Black Friday. Worldwide the company expects over 18 million units to be sold this year, generating a revenue of $5 billion, and the sales to continue to rise over the next few years, up to a total of 121 million units by 2018.

From the article "Streaming Media Players and Smartwatches Among Top Holiday Gifts" by Istvan Liptak.


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