Thursday, January 24, 2019

28% of U.S. broadband households consider battery storage for excess power to be very valuable

Smart Energy Summit addresses consumer impact of solar, energy storage, and smart home devices and solutions on the grid

Parks Associates research finds that 28% of U.S. broadband households consider battery storage to store for excess power from solar to be very valuable, although only approximately 4% own this solution and 7% plan to purchase in the next 12 months. Parks Associates analysts will host its 10th-annual Smart Energy Summit: Engaging the Consumer on February 18-20 at the Omni Austin Hotel Downtown, where industry executives will discuss new opportunities and challenges for utilities and grid operators.  

The executive event, with over 200 executives in attendance, features sessions on the aggregation of energy storage and the changing role of the distribution system how utilities can lay the foundation for their future profit and participation.

“Energy providers face significant challenges in maintaining reliable power delivery as solar and EV adoption increase,” said Elizabeth Parks, President, Parks Associates. “Smart home vendors must understand that challenge and work in partnership with utilities to develop solutions that help to guarantee reliable power. We look forward to addressing key issues around solar, storage, and energy distribution at Smart Energy Summit.”

Speakers for the sessions “Aggregation of Energy Storage” and “Solar, Storage, Smart Home, and the Grid: New Utility Roles in Future Distribution Systems” include:

  • Richard Barone, Director, Demand Response, Hawaiian Electric
  • Rolf Bienert, Managing and Technical Director, OpenADR Alliance
  • Ben Cohen, Director, Global Strategy, AutoGrid
  • Obrie Hostetter, Director, Market Development, Hubject
  • Debbie Kimberly, VP, Customer Energy Solutions & Corporate Communications, Austin Energy
  • Patrick Maloney, Founder & CEO, Inspire
  • Michelle Meyer, Director, Marketing, Greenlots
  • Marco Terruzzin, Director, E.ON Climate and Renewables

The 2019 Smart Energy Summit will feature more than 300 high-level executives in an intimate networking environment. The agenda includes keynotes, presentations, and speaker panels from experts in energy management, with discussions on current technologies and consumer research. Keynotes include:

  • Leah Barton, VP & GM, Home Protection, Direct Energy
  • Aaron Berndt, Head of Central Region Energy Partnerships, Nest / Google
  • Erika Diamond, VP of Utility and Market Services, EnergyHub
  • Steve Hambric, VP Consumer Energy Management, Itron
  • Adrian Tuck, CEO, Tendril

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webinars, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media.

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