Thursday, May 28, 2015

Parks Associates’ President to deliver keynote address at Global Smart Home Summit in China

 Stuart Sikes of Parks Associates provides insight into the integration of IoT and the smart home

Stuart Sikes, President at Parks Associates, will give the keynote address “IoT and Smart Home Paths to Adoption” at the Global Smart Home Summit 2015 on Thursday, May 28, in Shanghai, China. The presentation will feature research from Parks Associates and discuss the Internet of Things, the smart home, and factors driving adoption and integration of smart home device ecosystems, followed by a question-and-answer session with attendees.

The research firm shows that approximately 66% of U.S. broadband households connect a smart TV, gaming console, streaming media device, smart Blu-ray player, or smart DVR to the Internet. In China, the penetration of PC households reached 51% at the end of 2014, according to the firm’s NUMBERS™ service.

“The Internet of Things, adoption of connected devices, and use of online video have had ripple effects, impacting companies throughout the connected home ecosystem,” Sikes said. “The connected entertainment and smart home industries need to ensure that the consumer side of the IoT works seamlessly, securely, and with a flexible design capable of integrating future innovations in order to facilitate and promote consumer adoption. I’m looking forward to discussing these topics with the attendees at Global Smart Home Summit.”

What:       Stuart Sikes, President, Parks Associates, is giving the keynote address “IoT and Smart Home Paths to Adoption” at the Global Smart Home Summit 2015.

Date:         Thursday, May 28, 2015

Time:        9:30 a.m. – 10:00 a.m. GMT + 08:00

Where:    Crowne Plaza Shanghai, 400 Panyu Road 200052, Shanghai, P.R. China

Twitter:    @ParksAssociates, @StuartSikes

Sikes has also been invited to be the conference chairman and will be giving the opening remarks on the morning of Thursday, May 28.

Mr. Sikes is the president of Parks Associates, a market research firm specializing in residential technology products and services. Stuart Sikes and his team assist clients around the world by predicting trends in consumer technologies and identifying evolving business models. The Parks Associates team serves the world’s leading semiconductor, software, consumer electronics, telecom equipment, and entertainment companies, providing them with industry analysis, consumer research, and go-to-market recommendations. Stuart’s recent industry presentations include the outlook for residential energy management, new business models for the connected home, and the evolution of new video services. He will also be participating in the firm’s upcoming conferences Connected Health Summit: Engaging Consumers, September 9-10, 2015, in San Diego, and CONNECTIONS™ Europe—IoT: Connected Entertainment and the Smart Home, November 10-11, 2015, in Amsterdam.

Media interviews with Stuart Sikes are available. To request a meeting or specific research data, contact Holly Sprague at or 720-987-6614.

About Parks Associates: Parks Associates, a woman-owned and woman-led internationally recognized market research and consulting company, specializes in emerging technology solutions serving the consumer and small to medium business (SMB) markets. Celebrating its 35th year in 2021, Parks Associates is a partner to companies navigating the changing consumer technology landscapes through data-driven market insights, extensive consumer and industry intelligence, custom marketing services, and executive networking experiences and conferences.

The company's expertise includes home automation, control systems and security, digital media and platforms, entertainment and gaming, home networks, internet and video services, connected health and independent living solutions, mobile applications and services, support services, consumer electronics, and energy management solutions.

Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, Connected Health Summit, Smart Energy Summit: Engaging the Consumer, and Future of Video: OTT, Pay TV, and Digital Media.

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