Tuesday, October 09, 2018

One in six U.S. broadband households now owns a smart watch

Parks Associates to host workshop on smart home solutions at Connected Health Conference in Boston with speakers from Alarm.com, AT&T, Comcast, IBM, Verizon, and more

International research firm Parks Associates today announced the list of IoT, health, and smart home executive for the workshop “Connected Health and IoT: Impact of Smart Home Solutions,” which will take place on October 17 in Boston, prior to the start of the Connected Health Conference,hosted by the Personal Connected Health Alliance (PCHAlliance). The workshop will provide attendees with knowledge and guidance at the intersection of the connected health and home, including insights from the firm’s new research 360 View: Health and Independent Living.

“One in six U.S. broadband households now owns a smart watch, and roughly two-thirds of these owners use the device daily,” said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates. “NPS for this product category is also trending upwards, so we predict smart watches will have strong growth at the end of 2018 and start to expand beyond innovators and early adopters into the early majority.”

Smart watch owners value long battery life and easy functionality the most when making their purchase decision. Activity-tracking and GPS capabilities were equally important among approximately one-third of owners, which will drive additional health- and wellness-related use cases for the product category.

Top Features When Purchasing Smart Watch | Parks Associates

Parks Associates data also reveals strong growth for fitness trackers from 2014 to 2018. Both device categories are more multifunctional and incorporate more sophisticated sensors and algorithms than earlier product models. CE players are now attempting to expand their wellness and fitness products into new markets by more closely partnering with payers, providers, and employers.

The workshop “Connected Health and IoT: Impact of Smart Home Solutions” will feature multiple sessions focusing on solutions to address the complete healthy living needs of consumers and households:

  • Connected Health: Home Service Provider Perspectives
  • Independent Living: The Role of the Smarter Home
  • Special Session: Enabling Engagement and Independent Living Through Voice
  • Integrating Health and Consumer Technology Ecosystems


Speakers include:

  • Andy Atwell, Executive Director, New Business Development and Corporate Strategy, Omron Healthcare
  • David Bardan, VP, Provider Solutions, Tyto Care
  • Chris Fickle, Director, Sales, Qualcomm Life
  • Amnon Gavish, SVP, Strategic Business Development, American Well
  • Nancy Green, Global Practice Lead – Healthcare, Verizon
  • Susann Keohane, Global Research Leader for Aging, IBM
  • Doug Lee, VP, Digital Health, Samsung
  • Joe Liu, CEO,Mivatek Smart Connect
  • Lainie Muller, Director, Wellness, Alarm.com
  • Chris Otto, SVP, MobileHelp Healthcare
  • Stuart Patterson, CEO, LifePod
  • Tad Reynes, Regional VP - Healthcare IoT, AT&T
  • Nathan Treloar, President & COO, Orbita
  • John Valiton, CEO, Reemo Health
  • Anthony Versage, Head of Product, Health and Wellness, Comcast


To schedule an analyst meeting or request specific research data, contact Julia Homier at julia.homier@parksassociates.com, 972-996-0214.

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company's expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webinars, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media.


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