Monday, July 11, 2016

Nearly 80% Of US Spanish-Language Households Subscribe To OTT Video Services

“While pay-TV penetration has declined among US broadband households, adoption has remained steady among Spanish-bilingual households over the past few years. Cord cutting does not have the same impact in Spanish-language households as it does for the larger broadband population. In fact, most of their recent pay-TV changes have been upgrades to more expensive services,” said Parks Associates senior director of research Brett Sappington.

From the article "Nearly 80% Of US Spanish-Language Households Subscribe To OTT Video Services" by www.televisionpost.com

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