Wednesday, September 23, 2015

More trouble ahead at ESPN

The idea that cable uninstaller is a hot new career track says a lot about why ESPN's corporate overlords are tightening belts. Cord-cutting customers are devastating.

"Consumers are looking for content in other places," said Brett Sappington, who directs research at Parks Associates. "So if your revenues are based significantly off of cable TV, then you get hit pretty hard by that."

Even if you hate sports and don't even know what channel ESPN is on, the network gets your money if you have cable.

From the article "More trouble ahead at ESPN" by Mark Garrison.

Next: As AT&T issues results, strategy is key to future
Previous: AT&T's new bundle could shake things up

Comments

    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2019 Parks Associates. All Rights Reserved.