Wednesday, May 30, 2012

Demystifying Home Energy Technology at Retail

Just down the road from EcoFactor’s Redwood City, CA headquarters is Best Buy’s San Carlos, CA store, which provides a glimpse of how retailers will market and sell home energy management. Kristen Bowring Senior Director, Platform Lead, Home and Energy Management at Best Buy, explains the motivation behind this effort when he states that, “Our job is to demystify the technology.” To hear the entire interview with Bowring and get an idea of his keynote at next week’s Parks Associates Connections Conference.

From the article, "Demystifying Home Energy Technology at Retail" by Ken Pyle.

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