Friday, September 13, 2019

Deeper Dive—Who would buy DirecTV?

Although DirecTV is losing subscribers at a rapid pace, it’s not exactly a lost cause. Brett Sappington, senior research director and principal analyst at Parks Associates, said the satellite operator still has approximately 19 million subscribers and another incremental 13.5 million video subscribers in Latin America. It’s just a case of finding a strategic alignment with a potential acquisition partner.

“Good potential acquisition partners would be companies wanting to either establish a video service foothold in the Americas or to expand their current holdings in these markets,” said Sappington in an email. “Altice is an example of a European company that bought its way into the Americas through acquisition. Other global providers might consider the same approach.”

From the article "Deeper Dive—Who would buy DirecTV? " by Ben Munson.

Next: Subscriptions account for nearly 86% of consumer video spending
Previous: Amazon Prime Video app arrives on Oculus Go VR headset


    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2021 Parks Associates. All Rights Reserved.