"Building a Chart-Busting App" - New Whitepaper from Parks Associates

by Parks Associates | Jul. 10, 2013

Parks Associates has released a complimentary whitepaper entitled "Building a Chart-Busting App."

This Parks Associates' whitepaper examines consumer app usage, analyzes app business models, and discusses how developers can leverage this information to create a successful app strategy. 

The app has become the critical interface for a variety of content and services.  In fact, 57 percent of U.S. broadband households now use apps on a regular basis, according to Parks Associates' research. 

Key topics covered by the whitepaper include: consumer downloads and usage, role of the app gatekeepers, analysis of revenue strategies and business models, overview of the app development process, and the process of app testing.

To download the Parks Associates whitepaper, click here.


Tags: apps, Whitepaper

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