Monday, July 01, 2019

5% of Broadband Users Likely to Cut the Cord in the Next 12 Months

"Many are satisfied with their current provider overall, but these subscribers are aware of the other options available to them and could become actual cord-cutters if their current service does not continually meet their needs,” Brett Sappington, senior research director and principal analyst for Parks Associates, said in a statement.

The group likely to flee the eco system next, according to Parks, are somewhat heavy mobile users — they watched six hours of videos on their phone a week, compared to 2.5 hours among all U.S. broadband households.

From the article "5% of Broadband Users Likely to Cut the Cord in the Next 12 Months" by Daniel Frankel.

Previous: More Subscription Streaming Sites Will Soon Go Down, Fox Exec Predicts

Comments

    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2019 Parks Associates. All Rights Reserved.