Monday, February 16, 2015

40 Million Use Smartphones For Fitness And Wellness

A survey has found a large portion of Americans with smartphones are using them to track their health and fitness through apps.

According to a new survey released by Parks Associates, more than 40 million Americans with smartphones use them to track their wellness or fitness through an app. iHealth Beat reports the survey further found one in four heads of household that have broadband internet also track their fitness or caloric intake through an app.

“Digital health is an important part of the Internet of Everything, and wireless carriers need to align their connected health businesses with their larger connected living strategies,” said Jennifer Kent, Director, Research Quality & Innovation, Parks Associates. “Mobile carriers have multiple opportunities to provide value for business customers and consumers, though the landscape differs significantly by region.”  

From the article "40 Million Use Smartphones For Fitness And Wellness" by Katie Wike.

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