2012: The age of m-commerce? Ask Visa, AmEx & PayPal...at The Open Mobile Summit

by Mindi Sue Sternblitz-Rubenstein | Apr. 16, 2012

Mobile commerce has emerged as one of the biggest opportunities in mobile and high tech this year, with retailers and brands increasingly using mobile to drive online and in-store sales.

In fact, mobile is now the channel that differentiates retailers from their competitors. And it’s changing fast.  For physical and electronic retailers, mCommerce means getting a handle on SMS/MMS, mobile-commerce enabled advertising, coupons, social commerce and more.

Meanwhile mobile, Internet and financial services giants from Google through to eBay, Visa and AmEx gear up to enable the next generation of mobile commerce – and especially, mobile wallet.

Find out who’s winning, and what’s next, at The Open Mobile Summit, May 29-30, London

With Keynotes from Dan Schulman Group President American Express and Peter Ayliffe CEO Visa Europe and, as well as top executive participation from Starbucks, EAT, Foursquare, Gondola Group, PayPal and Amazon. Plus a whole host of mobile and Internet industry giants covering themes from TV everywhere through to app monetization, 4G LTE pricing, Connected car and wellness. See  the agenda online here.

“Open Mobile is a revelation: incisive C-level players and thinkers at the top of their game.  Highly recommended for senior executives looking for the right mobile intersection.” Lucy Hood, Founder of Fox Mobile and CEO of USC's CTM Institute.

Places are limited – register here today to secure your place. £300 discount with VIP code PARKSB (before May 4)

Next: BSkyB Acquires Acetrax - VoD Services Addressing Connected Consumer Electronics are a Growing Trend
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