| Our
structure for understanding and forecasting markets, in general,
consists of three key elements: Technology
Capabilities, standards, costs, and market requirements
Industry
The players, competitive landscape, distribution
channels, and legislative issues
Consumer
Demographics, demand, habits, price thresholds, and likelihood of
adoption
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Computer Industries
The computing industries purchase Parks Associates research,
attend events, and work with the analysts to learn about
competitive landscapes, consumer demand, and forecasts for their
products.
Electronics/Semiconductors
Companies in the electronics and semiconductor industries
purchase Parks research to gauge current and future demand for
innovative products and services so they can design products accordingly.
Organizations
Industry alliances, consortiums, and working groups
participate at Parks Associates events through sponsorship and
endorsements. These groups help increase awareness of
standards, protocols, and movements in the industry.
Telecom
Telecommunications providers look to Parks' research to
gauge the competition and better understand how new technologies
will impact their business models, especially as they evolve from
single-service to multi-service operators
Service Providers
Service providers benefit from Parks' consumer research and
industry expertise in crafting service offerings and business
plans. They also attend Parks events to network, build
partnerships, and announce innovative services.
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