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Smart Home Device Purchase Intention by Segmentation (2014)
360 View Update – Market Focus
2015 : Privacy Concerns about the Smart Home
Privacy Concerns about the Smart Home assesses the potential for privacy concerns to inhibit the adoption of smart home devices and systems. It highlights current adoption trends and gauges the level of concern with a variety of device categories. It identifies specific concerns with each type of device as well as the potential for privacy guarantees to alleviate concerns and then explores the impact privacy concerns are having on purchase decisions.
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