"online video" articles

Amazon and Netflix went head-to-head at the 2017 Golden Globes Sunday night, as the OTT video services’ original content was up for several awards. Original content has become an increased focus for OTT video services. Original content provides streaming services with a less expensive option to accumulate new content compared to acquiring licenses from outside sources. In addition, with over 190 OTT video services in North America, original content can create differentiation among...
 
by Alexandra Martin | Jan. 11, 2017
Tags: Amazon, digital content, online video, pay TV, streaming
The holidays are here, and the winter season has typically served as premium real estate for blockbuster films (secondary only to the summer) and holiday television favorites. Netflix, however, is positioning itself as a stay-in alternative to the box office crowds despite a slate of winter tentpole films. At the box office, films like Harry Potter franchise continuation Fantastic Beasts and Where to Find Them (Warner Bros.), Doctor Strange (Disney/Marvel Studios), Rogue One: A...
Hoping to be thought of as a gift for video lovers during the holiday season? 12 OTT video services are offering promotions for new subscribers. Below are the 12 Deals of OTT Video Services this holiday season: According to Parks Associates data, 63% of U.S. broadband households subscribed to a video service in 3Q 2016. Of those, 51% subscribed to one of the top 3 OTT services : Netflix, Amazon Video, and Hulu. Hulu is included in the 12 deals with its "get 3...
 
by Alexandra Martin | Dec. 20, 2016
Tags: cord cutting, online video, OTT, streaming
This week, Chinese CE device and entertainment company LeEco made impressive announcements about its U.S. market entry plans. Which market? All of them. LeEco makes phones, bikes, VR headsets, and even an electric car prototype. It acquired TV manufacturer Vizio in July, and makes its own TV sets as well. It is not dipping its toe into the U.S. market with a single device type but jumping in wholesale with an entire ecosystem of devices. Recent research from Parks Associates shows...
 
by Ruby-Ren Bond | Oct. 21, 2016
Tags: Apple, connected CE, online video, OTT, smart TV, smartphone, smartphones, virtual reality
Long an advertising and ratings powerhouse for the Peacock, one of the hottest stories to come out of Rio is the decline in NBC viewership ratings for the Games of the XXXI Olympiad. There are several reasons the Rio Olympics broadcasts are not resonating quite as highly with viewers: Broadcast Delays – As has been the case in previous years, NBC delays some of its most popular events for primetime broadcast. This leads to the possibility of event results hitting the press...
On July 5th, 2016, the U.S. Court of Appeals for the 9th Circuit issued its opinion on whether password sharing violates the Computer Fraud and Abuse Act (CFAA). I read the U.S. Court of Appeals for the Ninth Circuit opinion on password sharing , and I suggest you do as well. Judge McKeown and Judge Reinhardt make compelling and insightful comments. For those of you who don’t have the time or energy to read it yourselves, I’ve summarized the major points: The case which...
Pay TV is fighting a battle on two fronts . Fighting the slow erosion of the core business is one, both through retaining existing subscribers and attracting the newest generation of consumers to pay TV. The second is the fight for premium revenues, uptake of premium pay TV services including VoD, pay-per-view, DVR, and premium channels. Nowhere is this struggle more evident than in North America, home to some of the highest pay TV ARPUs in the world , fueled in part by uptake of...
 
by Brett Sappington | Aug. 2, 2016
Tags: online video, operator, OTT, pay TV
William Morris Endeavor - International Marketing Group (WME-IMG) bought the UFC earlier this month for $4 billion. WME-IMG is a conglomerate of two accomplished agencies: talent agency WME specializing primarily in movies, television, and music, and IMG’ focusing on management for international sports and events. Brothers and co-owners of the UFC, Lorenzo and Frank Fertitta, are stepping down after the sale is finalized, but Dana White will remain on in his current role as...

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