"mobile" articles

We’ve all heard the expression before—smartphones have peaked. And it's true; Parks Associates consumer surveys find that smartphone adoption in the US reached its highest point in 2017, and has slowly declined ever since. Going hand in hand with smartphone decline is a second, more counterintuitive trend. Consumers are going back to basics—basic phones, that is. Between 2017 and 2019, the percentage of broadband households with mobile phone service but no smartphones rose...

Last week at the Consumer Electronics Show (2019) in Las Vegas, the latest innovations and trends in the automotive market were on showcase. The event featured new product announcements from major players such as Ford, HARMAN, Volkswagen, Audi, and more. Below are five key trends from CES that we expect to influence the market in 2019: Authentication technologies – Parks Associates research shows increasing consumer concerns around companies and hackers stealing their data...

One of the most exciting announcements during the Apple Event today centered around the introduction of eSIM technology into the new iPhone XS and XS Max. eSIMs act as a replacement for a traditional physical SIM card - they save internal space, improve water resistance, and allow users to configure their phone's network connection without having to request, wait for, and then physically insert a SIM card. In 2016 and 2017, eSIMS began gaining traction in the consumer market with...

The Apple Event was today, and Apple made a series of interesting announcements about its iPhone lineup. The iPhone 8 and 8 Plus were announced, and the rumored iPhone X was confirmed. These new iPhones offer more powerful processing via Apple's new A11 chip, as well as an Apple-designed GPU. This allows Apple to offer on-device machine learning and computer vision-enabled abilities which enable a number of new use cases. Apple's machine learning tech enables: Native...

International research firm Parks Associates  will host the fourth-annual Connected Health Summit: Engaging Consumers , August 29-31 at the Omni Hotel in San Diego, CA. The event will analyze the roles of connected health technologies and innovations in driving changes in consumer behaviors and business models and is focused on data-driven, human-centric patient experience and engagement. Early registration  for the three-day event, which includes a pre-show research...

Distracted driving is a critical and growing issue. IoT Peggy Smedley kindly invited me to join her show this week as she focuses on IoT and Transportation this month, particularly in regards to distracted driving. Listen to the full interview. Parks Associates research shows that 92% of U.S. car owners perform activities that require mobile or Internet connection while driving , and more than 60% do so routinely. These activities include making calls, accessing maps,...

Uber announced plans to debut a flying car network, called Uber Elevate, in the Dallas-Fort Worth area and Dubai by 2020. Parks Associates is based in Dallas, and I can’t believe our good luck at having been chosen to be on the forefront of this effort. Still, let’s assess the reality. First, Uber’s “flying car” is a misnomer. The initiative is designed to launch electric or hybrid aircrafts that take off and land vertically and are designed to fly short ranges....

Today Facebook will address the changing environment for consumers to communicate, including the introduction of AI, VR, social sharing models, and more, at its F8 Developer Conference. Companies in connected CE, smart home, mobile, and entertainment IoT spaces are watching the emergence of these new technologies and business models to determine their impact on device development, content creation, and consumer engagement. Companies need to continue to expand consumer familiarity...