"digital media" articles

Over-the-Top (OTT) video streaming services compete based on content. User experience, price, brand and marketing are all important, but consumers pay for services in order to have something to watch. Increasingly, services are relying on exclusive or original content as a key success factor. Escalating investment in original content continues as services seek sustainable differentiation. At the same time, TV networks are launching their own OTT services, often with content that they...
 
by Seth Yockey | Nov. 6, 2019
Tags: digital media, OTT
During AT&T’s WarnerMedia Day on October 29, the company announced details of its upcoming streaming service, HBO Max. Previously, sparse information existed regarding the SVOD, with only an idea of its name, a general launch date, and limited knowledge of its content library. However, event presenters uncovered highly anticipated details that have remained speculative until now. HBO Max joins others in an attempt to steal some of the thunder from the “big three”...
In an eventful week for streaming news, an already fragmented market for content splintered further with major announcements from NBCUniversal and WarnerMedia about the future of their content on major OTT services. Following the sale of 21st Century Fox, Disney now owns the majority of Hulu, and officially flexed its muscles on Tuesday, May 14, taking full control of Hulu from Comcast and allowing the minority owner to sell their stake in the streaming service in 2024. In...
 
by Billy Nayden | May. 16, 2019
Tags: digital media, OTT
On April 23, people across the globe acknowledged World Book Day by sharing photos and sentiments about their favorite books across various social media platforms. Perhaps what they should have done is share screenshots from their favorite audiobook or e-reader apps—the increasingly popular ways people consume what was traditionally print media. The prevalence of audiobooks in particular continues to rise—the Audio Publishers Association (APA) reported double digit growth in...
 
by Lindsay Gafford | Apr. 29, 2019
Tags: digital media, smart home
At the investor day presentation on April 11, Disney announced a number of details of its new streaming service, Disney+, slated for release in November of this year.  This play by Disney is to enter the rarified air occupied by the “big three” OTT services – Netflix, Amazon Prime Video, and Hulu. Ninety-one percent of US broadband households who subscribe to at least one OTT service subscribe to at least one of the big three services, representing 64% of all...
 
by Billy Nayden | Apr. 15, 2019
Tags: digital media, OTT
2019 began with 235 OTT video services operating in the US, not including services available through single aggregators such as VRV, Roku, or Amazon Channels. This figure speaks to the massive shift in content consumption since Netflix’s streaming video introduction in 2007. While the net service count in the market has seen a CAGR of 23% from 2013 to 2018, growth has slowed considerably over this time period, from a high of 24% in 2015 to just 1% in 2018. This slowdown in growth...
 
by Michael Tuck | Apr. 10, 2019
Tags: digital media, OTT
Any time you ask someone about the great things they saw at CES, you need to take their response with a grain (or heaping tablespoon) of salt. The issue is scope. The Consumer Electronics Show is far too big for any one person to get an accurate perspective given all of the keynotes, workshops press events, booths, theaters, and corporate suites to be navigated over a handful of days. For me, I try to sneak away from the suites for a few hours to track down major trends, look into...
Despite flat growth over the past year for virtual reality in both consumer familiarity and ownership , VR technologies remained focal points of many companies at CES® 2019, particularly because the technology has generated much higher interest in consumers outside the U.S. According to Parks Associates’ 360 Deep Dive: Ownership, Use, and Perception of Virtual Reality , roughly one-fourth of U.S. broadband households are familiar with virtual reality headsets, games,...
 
by Billy Nayden | Jan. 11, 2019
Tags: CES, connected CE, digital content, digital media, industry event, virtual reality

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