"TV Everywhere" articles

The COVID-19 health crisis has fundamentally impacted the lifestyles and routines of all consumers. Shelter-in-place orders and work-at-home mandates have driven in-home video consumption to unprecedented levels, with nearly 3 in 10 US broadband households reporting an increase in usage of online video services and nearly 1 in 5 reporting an increased use of pay-TV services. Parks Associates’ new whitepaper,  Optimizing the Smart TV Experience , in cooperation...

The entertainment industry has experienced significant turmoil in the past five years. Pay-TV cord-cutting and shaving continue, with adoption dropping from a high of 87% of US broadband households in 2014 to 73% in 2020. During the same period, OTT services exploded to more than 200 in the US market alone, and adoption grew from 55% to 76% in the US. Viewing platforms diversified, with content available across a variety of connected video and computing devices. Yet, in the midst of...

Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Jonathan Ruff, Senior Director of Technical & Product Marketing, ARRIS shared insights with the analyst team to discuss what is driving growth in video entertainment and what the biggest impacts on technology will be in the near future. Jonathan participated on the The Impact of Voice Interaction on Video Services panel on Wednesday, December 12, at 10:45 AM. He was joined by...

Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Steven Schachter, VP of Business Development and Distribution, Cannella Response Television shared insights with the analyst team to discuss the future of video entertainment. Steven participated on The New Economics of Video panel on Tuesday, December 11, at 3:00 PM. The following panelists joined him on the session: Kristen Finney, EVP, EMEA TVD, 20th Century Fox Chad...

Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Tom Munro, CEO, Verimatrix shared insights with the analyst team to discuss the future of the video industry. Tom participated on the Innovations and Gaps in Video Technologies panel on Wednesday, December 12, at 11:15 AM. The following panelists joined him on this session: Matthew Collado, Co-Founder / Chief Content Officer, Littlstar/Ara Dan Hurwitz, Chief Revenue...

Prior to Parks Associates’ 1st-annual Future of Video: O TT, Pay TV, and Digital Media conference, Nii Addy, Head of Marketing, Philo shared insights with the analyst team. Nii will be participating on the Marketing and Merchandising of Video panel during the pre-conference workshop OTT Market Disruption & Capturing Audiences on Monday, December 10, at 4:30 PM. Panelists joining him on this session include: Renato Bonomini, VP of Technical Services, ContentWise...

Prior to Parks Associates’ inaugural Future of Video: OTT, Pay TV, and Digital Media conference, Alex Drosin, Chief Commercial Officer, Massive shared insights with the analyst team to discuss what is driving growth in video entertainment and what the biggest impacts on technology will be in the near future. Alex will be participating on the Evolution of the Consumer Experience panel on Wednesday, December 12, at 1:30 PM. Panelists joining him on this session include:...

Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Mrugesh Desai, Head of Solutions Engineering, Accedo shared insights with the analyst team to discuss wthe challeges facing the video industry and how the industry will drive growth in video entertainment over the next few years. Mrugesh will be participating on the Evolution of the Consumer Experience panel on Wednesday, December 12, at 1:30 PM. Panelists joining him on this...