"TV Everywhere" articles

“Hey, did you watch that popular show last night where the thing happened?” “No. I haven’t watched it yet. Thanks a lot.” “Oh… Sorry…” The penultimate season of HBO’s global hit series Game of Thrones is in the books. While many of the show’s die-hard fans are sure to have watched it through the season finale, coverage in the media suggests otherwise. Media outlets have been careful to mask key plot developments in their headlines and...
By Fredrik Andersson, SVP Business Development and Co-Founder, Accedo At CONNECTIONS next week, I will be joining a panel to discuss OTT video services for a new generation. We will be examining the global impact of OTT services, including market shifts, changes in consumer habits, and strategies to create direct relationships with today’s connected consumer. Personally, I find this topic particularly fascinating, not least because it is changing so rapidly. Of course, we...
TiVo (NASDAQ: TIVO), the global leader in entertainment technology and audience insights, today released follow-up findings from its 2016 TiVo consumer survey, focusing on the behavior of U.S. millennials and how this coveted demographic interacts with video content, products and services in contrast to other generations. “The media industry is facing a perfect storm with increased choice and access to content, at the cost of massive fragmentation and frustrated consumers,”...
The BroadbandTV Event , co-located with the FTTH Connect, was where Tier two and three providers of fiber broadband internet service came to learn about content. I was privileged enough to moderate a panel on the Evolution of OTT with Robert Saunders (President & co-founder of Skitter TV) , Chris Lavin (CTO of ONE CONNXT), and Chris Beatson (CTO of NeoNova Networks). Millennials are always brought up in any discussion about over-the-top video services, and...
Credential (password) swapping has become a popular form of piracy in the connected world, one that has received little attention from service providers and content owners when compared to other forms of piracy like signal piracy, physical media piracy, and file sharing. Credential sharing has a measurable impact on video services, particularly in the OTT video service area, which impacts young subscribers most substantially. The impact on OTT video revenues— an estimated $500 million...
 
In a recent article for D Magazine , Parks Associates research revealed the increasing popularity of on-demand video platforms such as Netflix, Hulu, and Amazon Prime. Author Phil Harvey cited the results of a recent Parks Associates customer study , which shows over 55% of U.S. broadband households subscribe to over-the-top (OTT) services. Additionally, the increasing popularity of these services is leading to major changes in the way that viewers watch television. This...
 
by Parks Associates | May. 4, 2015
Tags: OTT, pay TV, TV Everywhere
Mio Babic , President & CEO at iStreamPlanet , offers insight into how OTT services are the key to the home entertainment market: What is the most important next step to engage consumers in smart home solutions, connected entertainment services, and/or value-added services like tech support and connected health?      The next step in the transition from traditional television broadcast to connected OTT services is to provide a consistent,...
By Adam Nightingale, VP Sales EMEA, Accedo Consumers are finding and viewing content on a wider variety of devices than ever before. With a constant flow – actually, it’s more of an avalanche - of new devices entering the market, at Accedo we expect to see even more fragmentation in an already chaotic ecosystem. The key to a successful strategy will centre around engaging the consumer effectively and introducing services which are truly consumer-centric. Device...
 
by Parks Associates | Nov. 10, 2014
Tags: OTT, pay TV, TV Everywhere

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