"Google" articles

Yesterday, Google announced that it will invest $450 million in ADT and work with the Florida-headquartered firm’s 20,000 technicians to sell and install the search giant’s Nest family of smart home products. Parks Associates Research Director, Brad Russell, gives us insight on what this means for the industry. What does Google’s investment mean for the home security market? Google’s investment demonstrates clear bullishness for both sides of the home security...
 
by Brad Russell | Aug. 4, 2020
Tags: Google, home safety, security
Recent research conducted by Parks Associates, and captured in the report Cloud Gaming: Demand and Preferences , finds nearly a third of US consumers are interested in cloud gaming and game subscription services. These services, including names such as NVIDIA GeForce NOW, Google Stadia, Microsoft’s upcoming Project xCloud, and PlayStation Now, have become hot topics in the gaming space for their attempt to replicate the streaming video service model. With a cloud gaming service,...
Tech giants were in full display at CES with expanding ecosystems, new products, and standards initiates to help push the smart home forward. These companies, due to their visibility and brand recognition, are enabling new waves in the smart home market. The following tech giants showcased the following capabilities and announcements at CES: Amazon:  The “Works with Ring” program and Amazon Alexa ecosystems are to integrate as well as the Key by Amazon program. This...
 
by Dina Abdelrazik | Jan. 21, 2020
Tags: Amazon, CES, Facebook, Google
Prior to Parks Associates’ 23rd-annual CONNECTIONS: The Premier Connected Home Conference , Dan Berte, Director, IoT, Bitdefender spoke with the firm’s analyst team to discuss future of connected devices in the home. Dan participated on the Data Security and Privacy: Empowering Consumers panel on Wednesday, May 22, at 1:15 PM. Panelists who joined him on this session included: Marcio Avillez, SVP of Business Development, CUJO AI Gary Davis, Chief Consumer Security...
 
During the opening day of the 2019 Google I/O event, Google’s annual developer conference, the tech giant announced that its ”Home” product line is being rebranded under its new Google Nest banner alongside its Nest product line. The Home products include smart speakers, streaming media devices, and Wifi routers. This announcement begs the question: has Google finally found a home for Nest? As the uneven relationship between Google and Nest illustrates, the answer is anything but...
 
by Steve Nason | May. 9, 2019
Tags: Google, smart home
Prior to Parks Associates’ 10th annual Smart Energy Summit , in Austin, Advisory Board member and conference speaker, Joel Miller, Principle Supervisor, DTE Energy shared insights on how energy providers can do more to move the market forward. Joel will be participating on the Incentivizing the Smart Home: Utility Marketplace session on Wednesday, February 20, at 8:45 AM. Panelists joining him on this session include: Brian McKee, Director of Online Store, AM...
Last week at the Consumer Electronics Show (2019) in Las Vegas, the latest innovations and trends in the automotive market were on showcase. The event featured new product announcements from major players such as Ford, HARMAN, Volkswagen, Audi, and more. Below are five key trends from CES that we expect to influence the market in 2019: Authentication technologies – Parks Associates research shows increasing consumer concerns around companies and hackers stealing their data...
Prior to Parks Associates’ 1st-annual Future of Video: OTT, Pay TV, and Digital Media conference, Jonathan Ruff, Senior Director of Technical & Product Marketing, ARRIS shared insights with the analyst team to discuss what is driving growth in video entertainment and what the biggest impacts on technology will be in the near future. Jonathan participated on the The Impact of Voice Interaction on Video Services panel on Wednesday, December 12, at 10:45 AM. He was joined by...

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